Content Manager

Summary

Join Multilogin, a SaaS company, as an experienced Content Manager to oversee content management and strategy execution. You will ensure high-quality content across all platforms, maintaining Multilogin's standards and collaborating with external partners. Your focus will be on blog and multi-channel content, SEO, and full-cycle email marketing. You will spearhead content strategy, manage the content lifecycle, and analyze performance. Success in this role requires expertise in SEO, email marketing, and social media, along with data analysis skills. If you excel at identifying quality content, organizing SEO, and tracking metrics, this is the perfect opportunity for you.

Requirements

• At least 2 years of experience in content management
• Demonstrated experience in managing high-volume content strategies and working with external partners and freelancers
• Ability to identify, analyze, and replicate success from competitor and market research
• Proficiency in English with an exceptional ability to distinguish high-quality articles and content being able to talk to all kinds audiences
• Skilled in SEO, including keyword research, content optimization, and link acquisition
• Experienced in organizing and executing email campaigns, with a track record of measurable results
• Familiarity with social media platforms, (ex: reddit, discord, telegram, etc.), with a strategic approach to content dissemination
• Data-driven, with a good aptitude for tracking and analyzing metrics to guide content strategy and decisions

Responsibilities

• Oversee and execute blog and website content strategy coming from leadership, ensuring all content aligns with Multilogin's quality standards and best practices
• Manage the entire content lifecycle, from idea generation and content planning to execution and performance analysis, leveraging external resources and partners
• Management and ordering execution of specific tasks from the media buying team related to acquiring links and promoting content
• Drive and execute the strategy for posting content on appropriate channels, evaluating the effectiveness of platforms while remaining open to exploring other social media channels based on proven impact
• Manage full-cycle email marketing campaigns, starting with the initial content creation and strategy, then transitioning to team expansion as the channel's success is proven
• Lay the groundwork for future expansion into new channels, gathering input that will help leadership build cohesive strategies that will engage our audience and enhance our brand presence
• Keep abreast of content and SEO trends, applying best practices to drive content visibility and engagement

Preferred Qualifications

Strong background in SEO and email marketing