Content Manager

Summary

Join Highsnobiety as a Content Manager, App and drive the strategy, planning, and execution of all content for our app. This pivotal role will position the app as a central hub for immersive storytelling, audience growth, and engagement. You will collaborate with cross-functional teams to curate exclusive, on-brand content while maintaining Highsnobiety’s voice. Analyzing performance metrics to refine strategies and optimize audience retention is key. You will design and implement a cohesive content strategy, curate app-exclusive storytelling, and act as a liaison for content planning and execution across various teams. Experimentation with innovative content formats and monitoring app performance are also crucial aspects of this role.

Requirements

• Proven experience in digital content management, ideally within lifestyle, fashion, or culture-focused brands
• Expertise in video and photo editing, with the ability to create visually compelling and trend-driven content
• Strong editorial skills with the ability to uphold and adapt brand voice across platforms
• Demonstrated success in creating and executing content strategies that drive user engagement and growth
• Excellent project management and organizational skills, with a focus on cross-functional collaboration
• Proficiency in analyzing performance metrics and using insights to guide strategy
• Familiarity with app-specific content trends and best practices

Responsibilities

• Design and implement a cohesive, engaging content strategy for the Highsnobiety app
• Curate and oversee app-exclusive storytelling, maintaining alignment with Highsnobiety’s brand ethos
• Act as the central liaison for content planning and execution across Editorial, Social Media, Brand, HS+, and Commerce teams
• Collaborate with video teams in New York and Berlin to develop original app-specific content
• Uphold Highsnobiety’s editorial voice, ensuring all app content aligns with our storytelling standards
• Experiment with innovative content formats to elevate user experience and boost engagement
• Monitor app content performance through audits and reporting. Use this data to drive improvements in key app performance metrics
• Identify actionable insights to refine content strategy and enhance user engagement

Benefits

• A bright and spacious design headquarter, which reflects our brand and focuses on employee well-being and sustainability, located close to U Kurfürstenstraße
• The opportunity to shape the company and help build a global brand in a motivating, international and diverse work atmosphere
• High degree of responsibility, creativity, originality, independence and creative autonomy
• We are constantly prioritizing attention on DEIB with internal trainings, workshops, parent friendly policies and our Employee Resource Groups (HighPower, HighPride, HighDreams & HighCulture)
• 2 extra days off globally for all employees on International Women's Day and Juneteenth
• Flexible hybrid working policy, dog friendly office, and a 5 weeks/year remote international working option
• Access to visa support for employees relocating to Germany if needed
• Attractive employee benefits (e.g. discounts in our online shop, performance based bonus, ClassPass, access to mental health support platform Calm, bike leasing, sabbatical option)