Standard Metrics is hiring a
Content Marketer

Summary

Standard Metrics is seeking an experienced Content Marketer to help grow their brand, create compelling content, and unlock new channels for customer acquisition. The role requires 5+ years of content marketing experience across various content types, excellent storytelling skills, familiarity with the VC finance ecosystem, and a deep understanding of how to measure content's impact.

Requirements

• 5+ years of content marketing experience across a variety of content types
• Excellent storytelling, writing, and editing skills
• Enough familiarity with the VC finance ecosystem to speak the language of our customer
• Experience independently developing and owning a content calendar across multiple channels and content types
• Familiarity with lead-nurturing practices
• Experience building trusted relationships with executives and stakeholders
• Deep understanding of how to measure content's impact and connect it to business outcomes

Responsibilities

• Create compelling content and thought leadership assets for all stages of the funnel
• Support field readiness through the development and delivery of sales assets
• Develop solution-specific marketing programs to different personas and across channels
• Conduct keyword research and implement SEO best practices
• Collaborate with product management and sales to bring competitive solutions to market
• Manage relationships with related vendors/agencies (PR, Web, SEO)
• Review and evaluate agency performance

Benefits

• Health and dental insurance (100% covered in the USA, matched locally for international employees)
• Flexible vacation
• Paid parental leave (12 weeks in the USA, matched internationally)
• Complete transparency
• Regular offsites