Content Marketing Manager

Anomali
Summary
Join Anomali's dynamic marketing team as a Content Marketing Manager (or Sr. Manager, depending on experience) and lead the creation and optimization of compelling content across various media. Reporting to the Director of Content Marketing, you will be responsible for content strategy execution across multiple platforms. Collaborate with various teams to support key campaigns and initiatives. Develop both brand storytelling and performance-driven content, ensuring consistent messaging. Manage the editorial calendar and analyze content performance to improve engagement. Partner with external resources to scale content output while maintaining quality. This remote US-based position (hybrid for those near Redwood City, CA) offers a competitive salary and potential for benefits, bonus, and equity.
Requirements
- 2 + years of experience in content marketing or marketing communications at a B2B cybersecurity company
- A strong storyteller with exceptional writing and editing skills and the ability to translate complex concepts into clear, compelling narratives
- Proven ability to develop content that drives results, with strong analytical skills to measure and optimize performance
- Experienced in creating channel-specific content to drive performance across platforms
- Track record of building and growing audience engagement through content
- Skilled at working cross-functionally to manage content calendars, production workflows, and stakeholder priorities
- Effectively project manage multiple concurrent priorities
- Familiar with SEO best practices and tools such as Google Analytics and SEMrush
- A self-starter with a bias for action, you thrive in ambiguity, embrace change, and are always looking to improve
- This position is not eligible for employment visa sponsorship. The successful candidate must not now, or in the future, require visa sponsorship to work in the US
Responsibilities
- Lead the creation, execution and optimization of content across formats, including blog posts, videos, webinars, website copy, gated content, interactive demos, and more
- Execute a video content strategy, from ideation and scripting to coordinating production and distribution with internal teams and external partners
- Collaborate and project manage cross-functionally with Corporate Marketing, Demand Generation, Product Marketing, Sales, Customer Success, and Leadership to support key campaigns and initiatives
- Develop both brand storytelling and performance-driven content, ensuring consistency in voice, tone, and message across all channels
- Manage the editorial calendar to ensure timely development and publication across owned and external platforms
- Analyze content performance and apply insights to improve engagement, reach, and impact
- Partner with external writers, video producers, and agencies to scale content output while maintaining high quality and consistency
Preferred Qualifications
Domain expertise in SIEM or TIP strongly preferred
Benefits
- This position is a remote opportunity based in the US. For those in proximity to our Redwood City, CA HQ, this will be a hybrid position
- $100,000 - $140,000 USD
- In addition to base pay, this position may be eligible for benefits, bonus and equity
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