DoubleVerify is hiring a
Content Marketing Manager

Summary

The Content Marketing Manager will write and edit various marketing deliverables, support content planning and execution, optimize web content using data and SEO best practices, collaborate with teams to create audience-specific content that supports marketing goals, and analyze content performance. A bachelor's degree or higher in a related field and 5+ years of experience writing and editing in a marketing role are required.

Requirements

• Bachelor’s degree or higher in English, literature, communications, marketing, journalism or a related field (required)
• 5+ years of experience writing and editing in a marketing role (required)

Responsibilities

• Write and edit a variety of marketing program deliverables, including blog posts, case studies, guides, emails, white papers and website copy
• Support, plan and execute on a variety of marketing collateral
• Optimize web content using data and SEO best practices
• Ensure that messages are supportive of and consistent with marketing strategies and aligned with corporate goals
• Meet regularly with the creative and marketing teams to support DV’s content roadmap and goals
• Stay up to date with and research new product developments and industry trends to inform content development
• Produce data-driven reports and present to the marketing team to iterate, improve and maximize results
• Assist in preparing and presenting educational materials on writing best practices
• Collaborate with marketing and design to plan and develop site content
• Work with the marketing team to create audience-specific content that supports marketing goals
• Collaborate with the marketing team to analyze content performance

Preferred Qualifications

• Understanding of the digital advertising industry and related technologies
• Knowledge of B2B content marketing, trends and best practices
• Experience writing for products in the tech space a plus

Benefits

• The successful candidate’s starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV
• The estimated salary range for this role based on the qualifications set forth in the job description is between $68,000 - $129,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits