Content Strategy Manager

Summary

Join PairSoft as their Content Strategy Manager and lead the creation and execution of all content marketing efforts across various platforms, including the website, social media, webinars, and sales collateral. You will be responsible for overseeing projects, producing compelling copy, managing content programs, and collaborating with internal and external teams. This role requires a Bachelor's degree in a relevant field, extensive experience in content management and team leadership, and a strong understanding of the SaaS space, particularly within ERP integration and fintech. The position offers a remote work opportunity in Finland, a collaborative startup culture, opportunities for career growth, and a competitive salary and benefits package.

Requirements

• Bachelor’s degree or higher in Communications, Marketing, Journalism, English (or similar)
• High knowledge of marketing software including Asana, HubSpot, Salesforce, Zoom Webinars and MS Office applications
• In-depth knowledge of the SaaS space relative to ERP integration and fintech specifically
• 3+ years of experience managing large bodies of work, including design work
• 3 + years of experience managing a cross-functional team; building and managing through career development by mentoring, coaching, and elevating others
• Guiding team members in strategy, research, alignment, analysis, and content design execution tasks
• Familiarity with content creation for cross-channel experiences
• Comfortable working with a variety of business partners and delivering outcomes
• Collaborating with technology, product, and business teams to uncover customer and business needs - then translating them into intuitive and engaging digital experiences
• Open to travel up to 10% including international (USA or within Europe)

Responsibilities

• Oversee and project manage the creation and execution of all PairSoft content marketing
• Produce compelling copy as needed for a variety of digital mediums with proven history of CVR, clicks, and measurable success
• Participate in external content marketing as well as occasional internal marketing initiatives and communications
• Create and schedule annual, quarterly, monthly, weekly content programming based on business needs
• Research and keep up to date with trends in finance automation
• Manage external-facing content programs such as consistent webinars and newsletters
• Suggest new content when needed across channels
• Lead and manage content and design work on sales collateral such as brochures, case studies, White Papers
• Respond to time-critical requests and advocate for the right content solutions
• Edit, measure and make sure content is accurate and consistent
• Ensure that all website content is optimized for SEO
• Work with freelancers and marketing department to produce additional high-value content pieces

Benefits

• Collaborative start-up culture
• Opportunity to grow your career with a rapidly growing organization with leadership commitment to promote from within first
• Competitive salary and benefit allowance for personalized benefit needs