Copywriter

Summary

Join Modernizing Medicine's Marketing team as a motivated Copywriter! You will craft compelling content to boost brand awareness and generate leads for our healthcare IT products. Collaborate with internal teams to create engaging materials, including website copy, ads, and sales enablement tools. Ensure all content aligns with brand voice and legal requirements. This role requires strong B2B writing experience in a high-tech environment and the ability to explain complex technical concepts clearly. Modernizing Medicine offers a competitive benefits package, including comprehensive healthcare, 401k matching, generous PTO, and professional development opportunities.

Requirements

• Bachelor’s degree in Advertising, Journalism, Communications or equivalent work experience
• 3+ years of professional B2B / SEO writing experience within a high-tech company focused on all types of marketing collateral
• Ability to communicate advanced technical concepts using plain language
• Excellent written and verbal communication skills
• Web or print-based creative portfolio demonstrating a range of writing samples from marketing to technical
• A background of enduring the rigors of fast-paced projects and creative environments
• The ability to work Eastern or Central business hours and travel domestically up to 3 times per year

Responsibilities

• Develop compelling content that accurately communicates the product’s performance and helps generate brand awareness, search volume, and lead/demand generation across all market segments
• Edit and proofread content to ensure pieces are error-free and the company voice and brand tone are consistent and on point
• Collaborate with multiple internal teams to effectively draw interest from discerning physicians
• Create and coordinate product content for sales enablement tools, templates, white papers, case studies, website copy, print and digital ads, videos, webinars and blog posts
• Consistently craft email subject lines and body copy that maintain or increase open and click-through rates
• Work with a team to help develop campaigns and then execute them across multiple channels
• Partner with the legal team to ensure materials are aligned with all legal and compliance requirements
• Research and keep abreast of the latest in the healthcare IT field

Preferred Qualifications

• Healthcare experience
• SaaS / technology background

Benefits

• Comprehensive medical, dental, and vision benefits, including a company Health Savings Account contribution
• 401(k): ModMed provides a matching contribution each payday of 50% of your contribution deferred on up to 6% of your compensation. After one year of employment with ModMed, 100% of any matching contribution you receive is yours to keep
• Generous Paid Time Off and Paid Parental Leave programs
• Company paid Life and Disability benefits, Flexible Spending Account, and Employee Assistance Programs
• Company-sponsored Business Resource & Special Interest Groups that provide engaged and supportive communities within ModMed
• Professional development opportunities, including tuition reimbursement programs and unlimited access to LinkedIn Learning
• Global presence and in-person collaboration opportunities; dog-friendly HQ (US), Hybrid office-based roles and remote availability for some roles
• Weekly catered breakfast and lunch, treadmill workstations, Zen, and wellness rooms within our BRIC headquarters