πItaly
Copywriter
closed
True North Custom
πRemote - Worldwide
Summary
Join True North, a remote-friendly agency, as a Marketing Copywriter focused on creating high-performing content for healthcare clients. You will collaborate with a team to develop engaging copy for various digital channels, ensuring accuracy, brand consistency, and adherence to healthcare regulations. Responsibilities include researching health conditions, crafting patient-centric copy, and collaborating on campaign development across multiple platforms. The ideal candidate possesses at least two years of copywriting experience, strong communication skills, and a passion for healthcare. True North offers a competitive compensation package including comprehensive health benefits, unlimited PTO, and paid holidays.
Requirements
- Minimum of 2+ years of experience writing copy for marketing or related field
- Proven ability to write clear, concise copy
- Excellent research and information synthesis skills
- Strong communication and collaboration skills
Responsibilities
- Collaborate with clients, account managers, designers and content strategists to understand and implement content that ranks well with search engines and large-language models, meets client marketing goals, and resonates with a variety of audiences
- Research specific health conditions, treatments, and patient journeys to create accurate and informative copy
- Craft clear, concise, and empathetic copy that resonates with patients and drives desired actions (e.g., booking appointments, downloading resources)
- Ensure all copy adheres to brand voice and healthcare regulations (e.g., HIPAA)
- Work collaboratively with designers to create conceptual ideas and execute high-quality content and visuals across diverse healthcare marketing channels and campaigns, including: Campaign concept development
- Social media (Facebook, Instagram, etc.) for patient acquisition and awareness
- Campaign conversion and awareness landing pages
- Email marketing campaigns for patient engagement and education
- Video content ideation, script development
- Stay up-to-date on the latest healthcare guidelines and marketing trends and best practices
Preferred Qualifications
- Agency experience
- Knowledge of SEO best practices for healthcare websites
- Experience with or interest in learning AI tools
- A passion for healthcare with a genuine desire to improve patient outcomes
Benefits
- Medical, Dental, and Vision (eligible 1st day after date of hire)
- Group basic Life insurance
- Voluntary Insurance to include: Life, AD&D (for spouse and dependents),Critical Care, Accident, Short-term disability (STD) and Long-term disability (LTD)
- Semi-monthly pay periods
- Unlimited PTO and Unlimited Sick time (eligible 1st day after date of hire)
- 401(k) (eligible 1st day of the month, following 90 days after date of hire)
- 8 Paid (including the day after Thanksgiving holiday) company observed holidays
This job is filled or no longer available
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