Remote Country Manager

Summary

The job is for a Country Manager to expand Twinkl's reach in China's private education sector. The role requires a dynamic leader with understanding of China’s private education landscape, experience teaching in primary private school settings in China, and expertise in marketing and social media. Flexible working hours and remote work are offered.

Requirements

• Thorough knowledge of the Chinese private education market and customer needs
• At least 3 years experience teaching in primary private school settings in China
• Understanding of marketing and social media platforms in China, with a focus on increasing brand engagement and driving user acquisition
• Excellent written and verbal Mandarin skills
• Excellent written and verbal English skills
• Entrepreneurial mindset with a proactive approach to problem-solving
• Strong decision-making skills and ability to seize opportunities
• Commercial acumen with a strategic mindset and risk-taking ability
• Excellent leadership and team management skills, with the ability to inspire and motivate teams to achieve excellence
• Highly organised with a focus on execution and results
• Passion for education and a commitment to Twinkl's mission of supporting those who teach

Responsibilities

• Demonstrate a deep understanding of the private education landscape and the evolving needs of private educators and learners in the Primary education sector
• Forge strong relationships with decision-makers and educators across the country, positioning Twinkl as the go-to resource provider
• Develop segment-specific strategies that align with Twinkl's overarching goals, leveraging insights into market needs and trends
• Lead the development and improvement of resources designed for educators in private schools in China
• Use your expertise in marketing and social media to boost Twinkl's brand awareness and connect with our target audience effectively
• Build relationships with local organisations and influencers to broaden our brand's reach and credibility in the market
• Strategically highlight Twinkl's products to align with educators' needs
• Achieve revenue targets, new customer acquisition goals, and other key performance indicators
• Monitor market trends, identify opportunities, and make data-driven decisions to drive growth

Benefits

• Flexible working with opportunities to work from home
• Diversity, inclusion, and belonging
• Continuous Professional Development (CPD) - Our ever-evolving program includes: Monthly progression reviews, Twinkl’s Management Scheme, commercial awareness training, leadership coaching quads, career chats, and mentoring
• Collaboration across continents! You’ll plug into a global team working to help improve the lives of educators around the world