Remote Creative Marketing Director

Summary

Join the Art Tech Revolution! We’re seeking a Creative Marketing Manager to launch our game-changing blue ocean product that’s set to transform the way art meets technology. The successful candidate will design and implement comprehensive marketing strategies, conduct market research, craft brand stories, coordinate multichannel marketing efforts, and build a vibrant community around the brand.

Requirements

• Fluent written and spoken English
• Demonstrable experience as a Marketing Manager, Head of Marketing or VP Marketing (4+ years)
• Experience in launching blue ocean products
• Experience in marketing of a technical product
• Experience with US, EU markets
• Experience in both B2B and B2C segments
• Experience of team management
• Knowledge and experience with web analytics tools (Google Analytics, WebTrends, Google Tag Manager)
• Experience with PPC
• Strong analytical skills

Responsibilities

• Design and implement comprehensive marketing strategies for the successful launch of our new product
• Conduct in-depth market research to identify target demographics and develop tailored messaging that effectively engages and motivates our audience
• Craft compelling brand stories that articulate the unique value proposition of our new product, fostering strong emotional connections with potential customers
• Coordinate multichannel marketing efforts across social media, email, and events
• Build and nurture a vibrant community around the brand by engaging with customers on social media, encouraging feedback, and facilitating user-generated content

Preferred Qualifications

• Passion for art and IT
• Work experience in a digital agency
• Experience with data analysis and reporting
• Knowledge of SEO and digital marketing concepts
• Experience with various platforms (Google AdWords, Bing, Facebook, LinkedIn, Twitter, etc.)
• In-depth knowledge of MS Office (specifically Excel)

Benefits

• Fully remote
• Compensation in USD