tastytrade is hiring a
Crypto Content Marketing Manager

Summary

The job is for a Crypto Content & Marketing Manager at tastycrypto. The role involves developing and implementing content strategies, generating ideas for content, overseeing content marketing initiatives, working with the crypto team to grow product awareness, and creating educational content that simplifies complex crypto concepts.

Requirements

• Proven experience in developing and executing comprehensive content marketing strategies that align with overall business goals
• Expertise in using data analytics tools (such as Google Analytics, SEMrush, or Ahrefs) to measure content performance, identify trends, and optimize strategies based on insights
• Experience in creating high-quality, engaging, and relevant content across various platforms, with an understanding of SEO best practices
• Proven ability to manage multiple content projects simultaneously, from ideation to execution, while meeting deadlines and maintaining high standards of quality

Responsibilities

• Lead development and implementation of content strategies intended to increase tastycrypto brand awareness and app engagement among existing users/community
• Generate ideas and work with our production team to create high-quality, engaging, and informative content for various platforms (blogs, website, videos, white papers, case studies, etc.)
• Oversee content marketing initiatives to support product updates and releases
• Work alongside the crypto team to develop and implement strategies to grow crypto product awareness among existing brokerage customers
• Support crypto team in developing strategies geared towards customer acquisition and brand awareness outside of existing users/community

Benefits

• Performance Bonuses
• Stock Purchase Options
• 401k Plan
• Continued Education Support
• 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!) and 10 Paid Sick Days
• Gym Membership Reimbursement
• Commuter Benefits
• Pet Insurance
• Wellness & Mental Health Programs
• Charitable Donation Matching
• Two Paid Volunteer Days Off
• Daily catered lunch when in the office
• Full kitchen with snacks and beverages
• In-building gym
• CTA stop a block away, Shuttle to/from Metra
• Office located in the West Loop - Chicago's growing center of tech, great cuisine, and high-end bars