Digital Marketing Specialist

Summary

Join our team as a Digital Marketing Specialist and leverage your expertise in performance marketing to drive exceptional results for our luxury fashion brands. You will develop and execute campaigns across major platforms, utilizing third-party providers and data-driven insights to optimize ROI. This role requires 3+ years of experience in fashion marketing, strong analytical skills, and excellent communication. We offer remote or hybrid work in Warsaw, Poland, compensation in USD, and a collaborative team environment. The ideal candidate will possess a problem-solving mindset and a passion for the fashion industry. We are a cozy team of over 100 passionate professionals, working with well-known brands like Pandora and Steve Madden.

Requirements

• Fluent written and spoken English to communicate effectively with stakeholders
• 3+ years of experience working in a marketing agency or similar role
• Hands-on experience in fashion marketing is a must
• Expertise across all key platforms (Facebook, Google, TikTok, Instagram) and knowledge of third-party providers such as Criterio and affiliate networks
• Strong analytical skills with a focus on optimizing campaigns to maximize results
• Excellent interpersonal skills for collaboration within a fast-paced, results-oriented environment

Responsibilities

• Develop and execute performance marketing campaigns across platforms such as Facebook, Google, TikTok, and Instagram
• Utilize third-party providers such as Criterio and affiliate marketing to increase traffic and boost conversion rates
• Optimize ongoing campaigns to ensure the highest possible ROI, utilizing data to make informed decisions
• Explore new tools and platforms to continually refine our marketing strategy
• Create detailed reports on campaign performance and share insights with the team to continuously improve strategies

Preferred Qualifications

• A problem-solving mindset with the ability to independently manage campaign workflows
• Prior experience increasing traffic through diverse channels and tools
• A solid understanding of the fashion industry’s marketing landscape and trends
• Ability to visit the office in Poland (Warsaw) several times a week

Benefits

• Remote or hybrid work in Poland (Warsaw)
• Polish business hours
• Compensation in USD
• Adequate, friendly management with minimal bureaucracy
• The opportunity to shape and influence the brand’s marketing strategy
• A collaborative team with plenty of interesting tasks and the chance to implement creative ideas