Digital Marketing Specialist

Summary

Join Landed as a seasoned Digital Marketing Specialist and leverage your expertise in various online marketing channels to drive traffic, generate leads, and optimize conversion rates. You will develop and implement comprehensive digital marketing strategies across multiple platforms, including content marketing, email marketing, SEO, PPC, and social media. Your responsibilities include managing campaigns, analyzing performance metrics, collaborating with cross-functional teams, and staying updated on industry trends. This role requires a minimum of 3 years of experience in digital marketing and proficiency in various tools and platforms. In return, you'll receive a competitive salary, time off, and the opportunity to work remotely.

Requirements

• A minimum of 3 years of experience in digital marketing roles, with a broad focus on multiple online marketing channels
• Expertise in managing content marketing, email marketing, SEO, PPC, and social media campaigns
• Proficiency in using content management systems, email marketing software, SEO tools (e.g., Google Analytics, SEMrush), and PPC platforms (e.g., Google Ads)
• Strong analytical skills with the ability to interpret data and optimize digital marketing strategies
• Excellent communication and collaboration skills, with the ability to work effectively in both independent and team settings
• Strategic thinking and problem-solving abilities, with a focus on driving results and achieving measurable outcomes
• Adaptability and flexibility to thrive in a fast-paced, dynamic environment

Responsibilities

• Develop and implement comprehensive digital marketing strategies across various platforms, including content marketing, email marketing, SEO, PPC, and social media
• Focus on driving traffic, generating leads, and optimizing conversion rates across all digital channels
• Manage and optimize campaigns using content management systems, email marketing software, SEO tools (e.g., Google Analytics, SEMrush), and PPC platforms (e.g., Google Ads)
• Monitor and analyze digital marketing performance metrics to enhance campaign effectiveness and ROI
• Collaborate with cross-functional teams to align digital marketing strategies with company goals and objectives
• Stay updated on digital marketing trends, incorporating new strategies and tools as needed
• Produce detailed reports and presentations on digital marketing performance, providing insights and recommendations for continuous improvement

Benefits

• Opportunity to make a significant impact on the company's online presence and digital marketing efforts
• You'll work with a dynamic team in a creative and fast-paced environment
• You'll get a great salary and time off
• You'll get to work remotely from wherever you want! (As long as it has reliable WiFi and a comfortable place for you to work.)