Director, Digital Strategy
Apply Digital
Summary
Join Apply Digital as the Director, Data Strategy, a strategic consulting role focused on developing and implementing comprehensive data strategies for clients. You will lead workshops, craft data and analytics strategies, and deliver executive-level presentations. This entrepreneurial leadership role requires leveraging technology and data strategy to drive account growth and serve as a key thought leader. Responsibilities include establishing robust data governance frameworks, ensuring data quality and security, and leveraging MarTech and AI expertise. You will serve as a trusted advisor to clients, collaborating cross-functionally to integrate data strategies with broader business objectives. The role also involves driving innovation and thought leadership within the company.
Requirements
- Minimum of 10 years of relevant experience, with a proven track record in data strategy, analytics, CDP, MA and data management
- Experience in a consulting or enterprise environment, with a strong understanding of digital platforms and technology solutions
- Demonstrated ability to lead cross-functional teams and collaborate effectively with stakeholders at all levels
- Deep knowledge of data governance, data management practices, and analytics tools
- Strong business acumen, with the ability to translate complex data insights into strategic business recommendations
- Excellent leadership and team management skills, with a passion for mentoring and developing talent
- Exceptional communication skills, capable of articulating complex data concepts to non-technical stakeholders
- Ability to travel as needed for client engagements and business development opportunities
Responsibilities
- Lead workshops, work with stakeholders to craft data and analytics strategies, and deliver executive level presentations
- Craft and execute a visionary data strategy that complements our technology solutions, enhancing both our internal capabilities and our clients’ competitive edge
- Lead the integration of data analytics into our platform solutions, ensuring a seamless and impactful delivery of data-driven insights
- Leverage Technology and Data Strategy led engagements to sell the broader value of Apply Digital services, drive ongoing program engagement and serve as a key thought leader within client accounts
- Establish robust data governance frameworks and management practices to ensure the quality, integrity, and security of data across all projects
- Drive the adoption of best practices in data management, ensuring compliance with relevant data protection regulations
- Serve as a trusted advisor to our clients on all data-related matters
- Understand their business challenges and objectives, and provide strategic data insights and solutions that align with their goals
- Foster strong client relationships through exceptional service and the delivery of measurable business outcomes
- Work closely with teams across technology, marketing, sales, and operations to integrate data strategies with broader business objectives
- Facilitate the sharing of insights and best practices across teams to enhance overall service delivery and client satisfaction
- Stay at the forefront of data trends, technologies, and analytics practices
- Drive innovation within the company by exploring new tools, techniques, and methodologies in data science and analytics
- Contribute to the company’s thought leadership through publishing articles, participating in conferences, and engaging in industry forums
Preferred Qualifications
- Strong background in MarTech and AI to lead our data initiatives
- Extensive experience in Customer Data Platforms (CDP), Marketing Automation (MA), Data Warehousing, Personalization, Analytics, and Generative AI
Benefits
- Remote office set-up budget
- Annual celebrations
- Parental leave top-ups
- Great projects: Broaden your skills on a range of engaging projects with global brands and important work for causes we care about
- An inclusive environment: We’re truly committed to building a culture where diversity is celebrated and everyone feels welcome. So come as you are
- Learning opportunities: We offer generous training budgets, including partner tech certifications, custom learning plans, workshops, mentorship, and peer support
- Generous vacation policy: Work-life balance is key to our team’s success, so we offer ample time away from work to promote overall well-being
- Customizable benefits: Tailor your extended health and dental plan to your needs, priorities, and preferences
- Flexible work arrangements: We work in a variety of ways, from remote, to in-office, to a blend of both