Director, Display And Video

Summary

Join Hims & Hers Health, Inc. as their Director, Programmatic to lead and scale programmatic advertising efforts. You will design and execute strategies to expand the programmatic footprint, improve campaign performance, and drive conversion growth. This role requires a proven track record in programmatic marketing, leadership, and data analysis. You will mentor a team, collaborate cross-functionally, and manage multi-million-dollar budgets. Hims & Hers offers a competitive salary and equity, along with comprehensive benefits including unlimited PTO, health benefits, and an employee stock purchase program. The ideal candidate possesses extensive programmatic media experience and a strong analytical mindset.

Requirements

• 10+ years of programmatic media experience, including 3–5+ years in a leadership role
• Proven success in scaling and optimizing programmatic campaigns to achieve business goals
• Hands-on experience with leading DSPs (e.g., The Trade Desk, DV360), SSPs, ad servers, and campaign management platforms
• History of managing and growing high-performance teams
• Ability to manage multi-million-dollar media budgets effectively and forecast ROI
• Proven success working closely with Analytics, Creative, Product, and Engineering teams
• Expertise in creative testing, partner testing, and testing frameworks in general
• Deep understanding of media measurement, incrementality, and advanced analytics
• Bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent experience)

Responsibilities

• Scale programmatic ads across display, video, native, and other programmatic-enabled channels
• Develop campaign strategies and tactics that deliver efficient growth
• Forecast performance and budget delivery as well as size opportunities
• Analyze performance media data to uncover meaningful, actionable insights
• Create and deliver presentations to a wide range of audiences, including senior executives
• Ideate and execute impactful media experiments that unlock performance gains
• Identify resource, measurement, and ad tech needs
• Hire, develop, and mentor a team of traders and growth marketers
• Evaluate, onboard, and manage relationships with platforms, data partners, and publishers
• Collaborate cross-functionally with a range of teams including Analytics, Product, Product Marketing, Optimization, and more

Preferred Qualifications

Familiarity with healthcare, wellness, DTC, or CPG industries is a plus, and experience with platforms like YouTube and Reddit is highly valued

Benefits

• Competitive salary & equity compensation for full-time roles
• Unlimited PTO, company holidays, and quarterly mental health days
• Comprehensive health benefits including medical, dental & vision, and parental leave
• Employee Stock Purchase Program (ESPP)
• Employee discounts on hims & hers & Apostrophe online products
• 401k benefits with employer matching contribution
• Offsite team retreats