Webflow is hiring a
Director, Growth Marketing

Summary

Webflow is seeking a Director of Growth Marketing to lead and oversee a team of growth marketing professionals across paid and organic channels. The role involves optimizing performance, strategic leadership, team leadership, cross-functional collaboration, upmarket expansion, and identifying development opportunities for the employee. The position is remote-first in the United States, full-time, and exempt. Compensation varies based on geographic location.

Requirements

• 6+ years of experience managing Growth Marketing teams
• Demonstrated success in developing and executing innovative, high-impact acquisition programs; ability to inspire and lead a team, fostering a collaborative and high-performance culture
• Data-driven decision making: experience using data insights to make informed decisions and refine strategies; familiarity with tools and platforms for data analysis and reporting
• Cross-functional collaboration skills: Proven ability to collaborate effectively with cross-functional teams, including product, sales, design, finance, and analytics

Responsibilities

• Channel Optimization: Oversee both paid and organic growth marketing channels, optimizing performance to maximize user acquisition while staying ahead of industry trends
• Strategic Leadership: Take ownership of the growth marketing team, providing strategic direction and leadership to drive innovative and effective user acquisition strategies
• Team Leadership: Lead and inspire a team of 10+ growth marketing experts, fostering collaboration and ensuring the team's alignment with overall business goals
• Cross-functional collaboration: Collaborate with cross-functional teams, including product, design, and analytics, to ensure a cohesive and integrated approach in achieving acquisition goals
• Upmarket Expansion: Drive initiatives to accelerate our move upmarket, developing and executing growth strategies that target higher-value customer segments, aligning with the company's expansion goals and positioning Webflow as a leader in the evolving market landscape

Benefits

• Equity ownership (RSUs) in a growing, privately-owned company
• 100% employer-paid healthcare, vision, and dental insurance coverage for employees and dependents (US; full-time Canadian workers working 30+ hours per week), as well as Health Savings Account/Health Reimbursement Account, dependent on insurance plan selection. Employees also have voluntary insurance options, such as life, disability, hospital protection, accident, and critical illness
• 12 weeks of paid parental leave for both birthing and non-birthing caregivers, as well as an additional 6-8 weeks of pregnancy disability for birthing parents to be used before child bonding leave. Employees also have access to family planning care and reimbursement
• Flexible PTO with a mandatory annual minimum of 10 days paid time off, and sabbatical program
• Access to mental wellness coaching, therapy, and Employee Assistance Program
• Monthly stipends to support health and wellness, as well as smart work, and annual stipends to support professional growth
• Professional career coaching, internal learning & development programs
• 401k plan and financial wellness benefits, like CPA or financial advisor coverage
• Commuter benefits for in-office workers