Director of Content & Public Relations

Summary

Join Budderfly, a fast-growing energy management company, and become our Director of Content and PR. Lead content strategy, brand messaging, and public relations efforts. Drive thought leadership, manage a growing content team, and liaise with our external PR agency. The ideal candidate is a strategic storyteller and editor with content marketing experience and a passion for sustainability. Reporting to the CMO, you will collaborate with Brand and Events teams. This role is crucial for enhancing Budderfly's brand visibility and credibility in sustainability markets.

Requirements

• 8+ years of experience in content marketing, corporate communications, or public relations - preferably within sustainability, clean technology or energy sectors
• Proven track record of managing content and PR teams or agencies
• Exceptional writing, editing and storytelling skills
• Strategic thinking and project management capabilities
• Ability to collaborate across departments and with executive leadership
• Passion for sustainability and making a positive environmental impact
• Location: NY or CT

Responsibilities

• Oversee the creation and distribution of high-quality, sustainability-focused content, including blog posts, case studies, newsletters, and multimedia campaigns
• Collaborate with cross-functional teams to align content initiatives with business objectives and customer needs
• Manage 2 senior content marketers, one who leads customer communications and the other on brand positioning, ensuring timely delivery of relevant and engaging material
• Review and approve all written materials to ensure a consistent brand voice and high-quality content across channels
• Serve as the primary point of contact for the external PR team, guiding strategies to enhance brand visibility and credibility in sustainability markets
• Work closely with internal stakeholders (such as customers, executive leadership, etc.) to help craft bylines, thought leadership, panels, and more
• Report to the CMO and liaise with the Director of Brand and Director of Events on all marketing activities
• Assist PR in the development of press releases, media pitches, and build proactive thought leadership opportunities
• Build and maintain relationships with key media outlets, journalists, and influencers in the sustainability space
• Monitor and measure the effectiveness of PR strategies through customer feedback, engagement metrics, and other KPIs
• Provide strategic input and feedback to the PR team on award submissions and panel proposals to ensure alignment with brand messaging and maximize visibility
• Collaborate on event planning phases to integrate PR deliverables such as spokesperson briefings, media interviews, and content distribution
• Refine and maintain a consistent brand voice that reflects the company’s commitment to sustainability and customer-centric values
• Develop messaging frameworks for internal and external use, ensuring alignment across all communication channels
• Act as a liaison between the company and external stakeholders, including customers, partners, and community organizations, to amplify the company’s sustainability narrative

Benefits

• Career advancement opportunities in a fast-growing, supportive company environment
• Competitive pay
• Full benefits package including medical, dental, vision, 401K, life insurance, and disability insurance
• Opportunity to work as part of a team that values its members and works together to achieve positive change