Director of Patient Acquisition

Summary

Join Lumata Health as the Director of Patient Acquisition and lead a team focused on enrolling patients into our Eye Care Coaching platform. You will oversee patient enrollment, marketing, and retention, providing strategic leadership and fostering a collaborative work environment. This role requires extensive experience in healthcare management, particularly in chronic care management and digital health. The position offers a full-time, remote work opportunity with a competitive salary and a comprehensive benefits package. You will collaborate with senior management and other teams to ensure operational efficiency and high standards of patient engagement. Success in this role demands strong leadership, communication, and analytical skills.

Requirements

• Bachelor’s degree in Healthcare Administration, Business Administration, or a related field
• Minimum of 7 years of experience in healthcare management, with a focus on chronic care management, digital health and/or telemedicine
• Proven experience managing services and operations in a healthcare setting
• Experience with digital health initiatives, including telemedicine, digital health platforms, or health information technology
• Previous track record of change management in a fast-paced frontline management role
• Strong leadership and interpersonal skills, excellent organizational and problem-solving abilities
• Exceptional communication and presentation skills
• Proven experience implementing workflows and process improvements in a growing organization
• Experience hiring and developing talent, preferably in a remote setting
• Proven track record of driving measurable efficiency results
• Demonstrated ability to meet goals in a rapidly changing environment
• Excellent data and analytical skills
• Proven ability to leverage technology to optimize clinical processes and improve outcomes
• Ability to work in a fast-paced, dynamic environment and adapt to changing priorities
• Building a team within a rapidly growing healthcare service startup
• Managing a team of remote professionals
• Managing frontline health workers
• Must have a home office or HIPAA-compliant workspace
• Prolonged periods of standing, sitting at the desk and working on a computer
• Must be able to hear, speak, call and virtually meet

Responsibilities

• Directly oversee a team of managers and team leads responsible for patient acquisition, patient marketing and retention
• Ensure efficient and effective day-to-day operations of chronic care management Patient Acquisition
• Provide strategic leadership and guidance to ensure effective management and development of the non-clinical frontline team
• Foster a collaborative and positive work environment that promotes continuous improvement and excellence in patient engagement
• Develop and nurture a robust remote culture
• Provide mentorship and development opportunities within the organization
• Advocate for continuous care Patient Acquisition/resources at a senior management level
• Execute Lumata’s vision through collaboration with the VP of Clinical Operations
• Cultivate leadership skills within the team by providing training and succession planning
• Implement and monitor processes to ensure compliance with healthcare regulations and standards
• Plan clinical headcount and hiring needs to meet program workload demands
• Collaborate closely with the patient acquisition team to ensure seamless integration of new patients into care programs
• Develop strategies to enhance patient engagement and satisfaction
• Monitor patient acquisition metrics and work with the relevant teams to drive improvements
• Work closely with Customer Success to ensure operational priorities are aligned with client expectations
• Oversee the process for verifying patient eligibility for the chronic care management program
• Oversee the development and execution of marketing strategies to attract and engage patients with chronic eye conditions
• Create targeted campaigns and promotional materials
• Design and implement programs aimed at retaining patients and improving their long-term engagement with our chronic care management programs
• Analyze patient feedback and data to identify areas for improvement and enhance patient satisfaction

Benefits

• Medical insurance for full time employees
• 8 paid holidays
• Discretionary time off (DTO)
• 401(k)
• Dental insurance
• Flexible schedule
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Referral program
• Vision insurance
• Employee Wellness Program