Director of Sales Development

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Feedzai

๐Ÿ“Remote - United Kingdom

Summary

Join Feedzai as a Sales Development Director to lead and scale the Global Sales Development team. Reporting to the CRO, you will build a high-performing team, develop pipeline generation strategies, and collaborate with marketing and sales leadership. Your responsibilities include people management, GTM strategy development, inbound and outbound lead generation, forecasting and reporting. You will need experience selling enterprise technology, ideally in Fintech and Financial Services, with a proven track record of building high-performing teams and exceeding targets. Exceptional leadership, coaching, and communication skills are essential. The role requires a deep understanding of sales development best practices and CRM technologies.

Requirements

  • Experience in selling enterprise technology in a fast-paced start-up or scale-up environment. (Fintech is a plus)
  • Proven experience in the Financial Services industry - Financial Crime is advantageous
  • You have around 5+ years proven experience managing a sales development team, globally
  • A strong track record of building high-performing SDR or Inside Sales teams, fostering professional growth, and exceeding pipeline generation targets through your team's efforts
  • Exceptional leadership, coaching, and mentoring skills with a passion for developing talent
  • Excellent communication, interpersonal, and conflict resolution skills
  • A deep understanding of sales development best practices, lead generation strategies, and CRM technologies
  • A hands-on, strategic thinker with the ability to translate business objectives into actionable team goals
  • Creative thinking: finding new routes to leads and opportunities
  • A well developed local network and work on expanding it
  • Key traits: Ambition, Integrity, Adaptability, Customer Centric, Proactive, Perseverance, Confident, and Entrepreneurial

Responsibilities

  • Define and communicate a clear vision and strategy for the Sales Development team, aligning it with overall company strategy and go-to-market
  • Lead, mentor, and coach a team of Sales Development Representatives across EMEA, APAC, LATAM and North America
  • Recruit, onboard, and train new hires, ensuring a strong bench for future sales roles - fostering a high-performance culture
  • Set clear KPIs to be tracked against the team targets, conduct regular performance reviews and provide ongoing coaching to drive results
  • Develop and implement training programs to enhance team performance
  • Develop and implement scalable outreach strategies, cadences and workflows that maximize SDR efficiency
  • Understand industry trends, discover client challenges and position how Feedzaiโ€™s go to market solutions can solve their needs
  • Strong understanding of market segmentation and key personas to target and the key messaging to be delivered
  • Ability to aggregate market information and provide feedback to the necessary stakeholders which allows for further GTM refinement
  • Be creative in finding new ways to refine our GTM and spotting new opportunities
  • Oversee the development and execution of both inbound and outbound lead generation strategies. Ensure application of CHAMP methodologies and SPIN- ensuring customer centric focus and application value selling approach
  • Work with marketing, field sales and partner managers to ensure alignment on messaging, targeting, and feedback loops
  • Coach team members how to nurture leads and convert them into qualified opportunities
  • Coach and drive best practice of outbound campaigns for targets accounts leveraging emails, account based marketing, calling, social selling and more
  • Support and ensure handover of qualified opportunities
  • Ability to be data driven and accurately forecast lead conversion
  • Ability to understand what is needed to proactively build the right pipeline in order to hit targets
  • Leverage Feedzaiโ€™s current sales engagement platforms (e.g. Salesforce, Outreach) to monitor activity, report on team performance and provide insights to leadership

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