Ejam Inc is hiring a
Email Marketing Specialist in Lithuania

Logo of Ejam Inc
Email Marketing Specialist
🏢 Ejam Inc
💵 ~$28k-$32k
📍Lithuania
📅 Posted on Jun 21, 2024

Summary

eJam is seeking an experienced Retention Marketing Specialist to develop and execute email and SMS marketing strategies, enhance customer engagement, drive revenue growth, and support overall brand-building strategy. The role involves creating retention programs, managing subscriptions, collaborating with cross-functional teams, analyzing campaign performance, and meeting specific KPIs.

Requirements

  • 3-5 years of experience in email and SMS marketing, preferably in eCommerce (ideally with a CPG brand or product line)
  • Experience managing large subscriber lists and working with digitally native brands
  • Familiarity with ad spend-driven, direct-response marketing teams
  • Strong analytical skills and a data-driven approach
  • Klaviyo, Shopify, and Recharge experience ideal
  • Knowledge of email marketing best practices and experience with conversion-oriented design and copy (subject lines, messaging, list management & segmentation, deliverability, and CAN-SPAM/anti-spam laws)

Responsibilities

  • Developing strategy and leading the execution of the Retention marketing programs across email, push, SMS, subscription, and CRM marketing initiatives
  • Create and manage subscription workflows for customer retention, reactivation, and churn reduction
  • Working cross-functionally with development, design, data/analytics, and creative to design, build, and execute automated, triggered lifecycle, and ad-hoc campaigns across direct marketing user journeys (email, SMS, and other messaging delivery applications)
  • Manage customer loyalty and referral programs
  • Oversee list building, pre and post-purchase content, conversion flows, and abandoned cart/session flows
  • Maintain marketing calendars for promotions, product launches, and events
  • Collaborate with and support our omnichannel efforts in retail and on marketplaces
  • Collaborate with cross-functional teams for cohesive campaign execution
  • Analyze campaign performance to optimize strategy and execution

Benefits

  • A dynamic and passionate team environment
  • Opportunity to work on world-class products and innovative brands
  • A blend of data-driven and creative approaches to resonate with customers
  • A global workforce, with team members from nine countries
  • An energetic and motivated team atmosphere
  • A commitment to individual growth and expression in a collaborative setting
  • Fully Remote
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