Email Marketing Specialist

Summary

Join HealthMerch, a company passionate about spreading health awareness through creative merchandise, as an Email Marketing Specialist. Develop and launch cold email outreach campaigns, design nurture sequences, segment audiences, and collaborate with teams to make a real impact.

Requirements

• 5+ years of email marketing experience
• Strong strategic and analytical mindset
• Excellent copywriting and content creation skills
• Proficiency in audience segmentation and personalization
• Project management skills with attention to detail
• Tech-savvy, familiar with CRM tools like HubSpot or Klaviyo
• Adaptable and curious about email marketing trends

Responsibilities

• Develop and launch cold email outreach campaigns
• Design nurture sequences to guide leads from interest to loyalty
• Segment audiences to ensure personalized, targeted messaging
• Maintain an email content calendar in sync with sales cycles
• Execute abandoned cart recovery strategies to boost revenue
• Collaborate with design, sales, and marketing on content creation
• Analyze performance data and refine strategies accordingly
• Run A/B tests to optimize engagement rates

Benefits

• $3000 - $4000 per month* (gross salary)
• Full-time, fully remote
• 17 days paid time off
• $35 monthly technology stipend
• $50 monthly health insurance stipend