Field Marketing Manager

Summary

Join Chainguard as the Field Marketing Manager and drive demand in your region, developing and executing regional marketing plans to generate pipeline, accelerate the sales cycle, and strengthen customer relationships. You will build quarterly Field Marketing plans, develop and execute demand generation programs, forecast and measure marketing plan impact, own key account penetration programs, and maintain communications with sales leaders and partners. This role requires 5+ years in field marketing/demand generation with proven experience in field events and strong analytical, communication, and leadership skills. The position offers a base salary range of $104,000–$143,000 USD and a flexible, remote-first culture with various benefits including 100% covered health insurance, flexible time off, and 18 weeks of paid parental leave. Chainguard values customer obsession, intentional action, and a positive work environment. The ideal candidate will be located in the Eastern Time Zone - United States.

Requirements

• 5+ years in field marketing/demand generation, with proven experience in working with field teams and building regional plans
• Expertise in field events: Deep experience planning and executing a variety of field events, with a track record of successful event strategies tailored to targeted accounts and regional dynamics
• Partnership Mindset: Ability to collaborate with cross-functional teams and build strong relationships aligning marketing programs with key business objectives
• Analytical Skills: Proficiency in using data and metrics to assess program effectiveness, with the ability to pivot strategies based on insights
• Communication & Leadership: Strong leadership skills with the ability to communicate, inspire, and drive alignment across teams
• Must be able to travel 20-25% during the quarter for events

Responsibilities

• Build quarterly Field Marketing plans that integrate sales and marketing requirements to support regional pipeline and revenue goals
• Develop and execute demand generation marketing programs including third-party and Chainguard hosted events, in-person and virtual experiences, regional campaigns, roadshows, and direct mail
• Forecast and measure impact of marketing plan on sales cycles while analyzing program results, optimizing as needed
• Own the planning and execution of programs that penetrate key accounts in region
• Maintain ongoing communications and be the go-to marketing resource with the regional sales leaders, sales reps, BDRs, and regional partners
• Assist sales leadership in understanding, participating, and obtaining buy-in for field marketing programs

Benefits

• Flexible & Remote-First Culture: Work remotely with team meetup opportunities, bi-annual destination summits, and a $400 monthly stipend for coworking spaces, phone and internet costs
• Our Approach to Equity: Receive stock options upon hire and promotion. Plus, you can participate in secondary offerings and have 10 years to exercise your options (yes, you read that correctly: 10 years!)
• 100% Covered Health Insurance: We cover 100% of your health, vision and dental insurance premiums for you and your dependents. Nothing comes out of your paycheck
• ��� Flexible Time Off: Take the time you need – to do our best work, we need to recharge and reset
• 18 Weeks Paid Parental Leave: We offer 18 weeks for birthing parents and 12 weeks for non-birthing parents, with the option to use it all at once or throughout your child's first year