Field Marketing Manager

SecurityScorecard
Summary
Join SecurityScorecard as a Field Marketing Manager and contribute to the success of our North American marketing team. This remote role, based in the U.S., requires occasional travel and involves developing and executing regional marketing programs. You will collaborate with sales, channel partners, and other marketing teams to drive brand awareness and pipeline growth. Responsibilities include managing integrated marketing plans, tracking KPIs, supporting sales teams, leveraging marketing tools, and collaborating with channel partners. The ideal candidate possesses a Bachelor's degree in Marketing or Business, 5+ years of B2B software marketing experience, and experience with various marketing and project management tools. SecurityScorecard offers a competitive salary, stock options, health benefits, unlimited PTO, parental leave, and tuition reimbursements.
Requirements
- Bachelor's degree in Marketing and/or Business
- 5+ years experience in marketing business-to-business software solutions
- Experience working with tools like Salesforce, Jira, ClickUp, Coupa, Canva, Zuddl, and any other marketing and project management tools
Responsibilities
- Own and execute regional marketing programs including industry events, trade shows, executive roundtables, and virtual events that drive brand awareness and pipeline growth
- Develop and manage integrated regional marketing plans, leveraging content, digital marketing, PR, and partner co-marketing initiatives to create multi-touch engagement
- Ensure high ROI on events and campaigns by tracking key performance indicators (KPIs), analyzing data, and optimizing strategies based on insights
- Support sales teams by aligning marketing programs with regional pipeline goals, enabling sales teams with targeted messaging, and facilitating follow-up strategies
- Leverage Salesforce and other marketing tools (Marketo, Canva, Zuddl, etc.) to track lead progression, campaign performance, and attribution metrics for continuous improvement
- Actively collaborate with channel partners to execute joint marketing programs that drive partner engagement and channel pipeline acceleration
- Identify opportunities for localization and personalization to ensure that marketing efforts resonate with regional audiences and key accounts
Preferred Qualifications
Enterprise security experience
Benefits
- Competitive salary
- Stock options
- Health benefits
- Unlimited PTO
- Parental leave
- Tuition reimbursements
- Annual performance-based incentive compensation awards
- Equity