Field Marketing Manager

Summary

Join SecurityScorecard as a Field Marketing Manager and drive impactful go-to-market initiatives. This remote role, based in the U.S., requires collaboration with sales, channel partners, and marketing teams. You will own regional marketing programs, develop integrated marketing plans, and ensure high ROI on campaigns. Responsibilities include leveraging marketing tools, collaborating with partners, and identifying opportunities for localization. Occasional travel is required. The role reports to the Senior Manager, Field Marketing.

Requirements

• Bachelor's degree in Marketing and/or Business
• 5+ years experience in marketing business-to-business software solutions
• Experience working with tools like Salesforce, Jira, ClickUp, Coupa, Canva, Zuddl, and any other marketing and project management tools

Responsibilities

• Own and execute regional marketing programs including industry events, trade shows, executive roundtables, and virtual events that drive brand awareness and pipeline growth
• Develop and manage integrated regional marketing plans , leveraging content, digital marketing, PR, and partner co-marketing initiatives to create multi-touch engagement
• Ensure high ROI on events and campaigns by tracking key performance indicators (KPIs), analyzing data, and optimizing strategies based on insights
• Support sales teams by aligning marketing programs with regional pipeline goals, enabling sales teams with targeted messaging, and facilitating follow-up strategies
• Leverage Salesforce and other marketing tools (Marketo, Canva, Zuddl, etc.) to track lead progression, campaign performance, and attribution metrics for continuous improvement
• Actively collaborate with channel partners to execute joint marketing programs that drive partner engagement and channel pipeline acceleration
• Identify opportunities for localization and personalization to ensure that marketing efforts resonate with regional audiences and key accounts

Preferred Qualifications

Enterprise security experience

Benefits

• Competitive salary
• Stock options
• Health benefits
• Unlimited PTO
• Parental leave
• Tuition reimbursements