Summary
The Field Marketing Specialist in Seattle will build the local presence of BeatBox Beverages by executing marketing strategies, managing events, and engaging with consumers. The role requires 2 years of field marketing experience, a leadership/management role for at least 1 year, and a passion for the beverage industry.
Requirements
- Maintain a state sampling license to legally handle and pour alcohol at events
- 2 years of field marketing experience in beverage, CPG, clothing, lifestyle, or health and beauty
- 1 year experience in a leadership/management role to achieve a common goal or objective in a brand sampling environment motivating brand ambassadors towards success
Responsibilities
- Build a local network while infusing national strategies and philosophy in the field
- Translate national programs into successful local activation through product sampling, event partnerships, and on-premise activation
- Hire, train, and staff a field marketing team of brand reps to execute on-premise activations, off-premise activations, local events, influencer/VIP support, product drops, and any additional field marketing efforts
- Align with your SEM/Sales counterparts to support activations, merchandising, and sales blitzes in your area
- Activate national events with other FMSs/Brand Reps in regional territories
- Develop relationships with on-premise managers, off-premise managers, and wholesale sales and marketing departments
- Ride-alongs with distributors to help with sales support
- Maintain storage facility, infrastructure, product inventory, swag, and any additional marketing materials assigned to your area
- Identify event opportunities in your area that require sampling activations
- Identify Beatbox influencers and partnership opportunities to support your local market
- Develop social media content that could be used in local area campaigns
Preferred Qualifications
Alc beverage experience is a plus!
Benefits
BeatBox Beverages provides a fair and equal employment opportunity regardless of race, color, religion, national origin, gender, pregnancy, sexual orientation, gender identity/expression, age, marital status, disability, or any other legally protected characteristic