Remote Field Marketing Specialist

Summary

Join our team as a Field Marketing Specialist in Seattle, where you'll build local networks, create marketing programs, and drive brand awareness. As a key member of the field marketing team, you'll be responsible for translating national strategies into successful local activation through product sampling, event partnerships, and on-premise activation.

Requirements

• There is a requirement to maintain a state sampling license to legally handle and pour alcohol at events
• Product Knowledge: Deep understanding of the beverage industry, including knowledge of different types of beverages and the competitive landscape
• Marketing Strategy: Ability to develop and execute marketing strategies and campaigns that drive brand awareness and product sales
• Event Planning: Proficiency in planning and executing events and promotions, such as product launches, tastings, and sponsorships, to engage consumers and build brand loyalty
• Consumer Engagement: Ability to connect with consumers, gather feedback, and build relationships to enhance brand loyalty
• Communication: Excellent verbal and written communication skills to convey marketing messages effectively to a diverse audience, including consumers, retailers, and distributors
• Presentation Skills: Confidence and proficiency in delivering presentations to both small and large groups, showcasing product features and benefits
• Sales Support: Knowledge of sales processes and the ability to collaborate with sales teams to achieve revenue targets
• Creativity: Creative thinking to develop innovative marketing ideas and campaigns that set the brand apart in a competitive market
• Budget Management: Skill in managing marketing budgets efficiently to maximize return on investment
• Problem Solving: Ability to identify and address challenges and obstacles that may arise during marketing initiatives
• Adaptability: Willingness to adapt to changing market conditions and consumer preferences
• Relationship Building: Strong networking and relationship-building skills to collaborate effectively with distributors, retailers, and other stakeholders
• Organization: Effective organizational skills to manage multiple marketing initiatives and events simultaneously
• Attention to Detail: A keen eye for detail to ensure marketing materials, events, and promotions are executed flawlessly
• Regulatory Knowledge: Awareness of and compliance with industry regulations, especially if working with alcoholic beverages
• Product Sampling: Experience and skill in conducting product sampling events and activities
• Passion: A genuine passion for the beverage industry and enthusiasm for promoting and representing the brand

Responsibilities

• Win over the 21+ consumers to bring BeatBox to life in your market!
• Build a local network while infusing national strategies and philosophy in the field
• Translate national programs into successful local activation through product sampling, event partnerships, and on-premise activation
• Hire, train, and staff a field marketing team of brand reps to execute on-premise activations, off-premise activations, local events, influencer/VIP support, product drops, and any additional field marketing efforts
• Align with your SEM/Sales counterparts to support activations, merchandising, and sales blitzes in your area
• Activate national events with other FMSs/Brand Reps in regional territories
• Develop relationships with on-premise managers, off-premise managers, and wholesale sales and marketing departments
• Ride-alongs with distributors to help with sales support
• Ability to maintain storage facility, infrastructure, product inventory, swag, and any additional marketing materials assigned to your area
• Identify event opportunities in your area that require sampling activations
• Identify Beatbox influencers and partnership opportunities to support your local market
• Develop social media content that could be used in local area campaigns

Benefits

$65,000.00 - $72,500.00 + Bonus