Google Ads Performance Specialist

Summary

Join Eneba's Marketing Team and play a key role in strategically designing, managing, and optimizing advanced Google Ads campaigns for a rapidly growing e-commerce platform. You will conduct in-depth keyword research, develop complex bidding strategies, and analyze campaign performance using advanced analytics tools. This role requires a minimum of 4 years of experience managing high-volume Google Ads campaigns with a proven track record of success in generating high traffic and conversions. You will collaborate with cross-functional teams and take ownership of high-stakes projects. Eneba offers a competitive salary, various bonus systems, employee stock options, flexible work arrangements, and opportunities for personal and professional growth.

Requirements

• Minimum of 4 years of experience in managing and optimizing Google Ads campaigns, preferably in a high-volume e-commerce setting
• Demonstrated experience in handling Google Ads campaigns with an annual spend exceeding $1 million, showcasing a strong understanding of budget allocation and financial efficiency
• A proven track record of substantial success in generating high traffic and conversions across global e-commerce platforms, with evidence of tangible results and impacts
• Advanced proficiency in analytics, including deep expertise in ROI calculations, data interpretation, and strategy adjustment based on analytical insights
• Exceptional communication skills, with proven ability in providing clear, constructive feedback, and delivering compelling presentations to stakeholders at various levels
• Demonstrated ability to work autonomously, exhibiting strong decision-making skills and independence, coupled with a collaborative mindset for team projects
• Continuous self-development attitude, staying abreast of the latest developments in Google Ads, digital marketing trends, and related technologies

Responsibilities

• Strategically design, manage, and continuously optimize advanced Google Ads campaigns, focusing on driving significant traffic and high conversion rates for complex e-commerce operations
• Conduct comprehensive keyword research, utilizing sophisticated tools and methods to identify and target high-value, niche keywords for specialized campaigns
• Develop, implement, and refine complex bidding strategies, leveraging advanced knowledge of Google Ads algorithms to maximize campaign ROI and align with broader business objectives
• Lead in-depth analysis of campaign performance, employing advanced Google Analytics techniques and additional analytics tools, to provide insightful, data-driven reports and recommendations
• Initiate and drive innovative approaches to enhance campaign performance, based on current trends and predictive analytics, ensuring alignment with evolving Google Ads features and industry best practices
• Play a key role in cross-functional teams, collaborating with various marketing divisions to conceptualize, develop, and execute comprehensive, integrated marketing campaigns
• Take ownership of high-stakes projects, demonstrating problem-solving prowess and decision-making skills in rapidly evolving e-commerce environments

Preferred Qualifications

Proficiency in English

Benefits

• Opportunity to join our Employee Stock Options program
• Opportunity to help scale a unique product
• Various bonus systems: performance-based, referral, additional paid leave, personal learning budget
• Paid volunteering opportunities
• Work location of your choice: office, remote, opportunity to work and travel
• Personal and professional growth at an exponential rate supported by well-defined feedback and promotion processes