Graduate Product Marketing Manager

Logo of Canonical

Canonical

πŸ“Remote - Europe, Middle East, and Africa

Job highlights

Summary

Join Canonical as a Graduate Product Marketing Manager to develop marketing strategy and go-to-market plans at a global level for various products, collaborating with cross-functional teams. The ideal candidate is passionate about technology and has experience in go-to-market strategies.

Requirements

  • Passion for technology and some exposure to one of the areas Canonical covers: Cloud, IoT, Ubuntu, Security, Applications
  • Ability to think strategically about complex issues, leading to thoughtful recommendations, and action plans
  • Exceptional interpersonal skills, and aptitude for forging trusting relationships across diverse, cross-functional teams
  • Conversant in go-to-market strategies and methodologies
  • Skilled in leading presentations and discussions with industry analysts, business, technical, and sales stakeholders
  • Excellent verbal and written communication skills, strong content marketer
  • Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality
  • Growth mindset - someone who is not afraid to think big and take on risk

Responsibilities

  • Be responsible for go-to-market planning and execution for a range of products - Cloud, IoT, Applications, Ubuntu, Security
  • Lead on content dissemination planning, campaign development and planning for product launches
  • You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
  • Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers
  • Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels
  • Work with other teams to plan event, webinars and support paid and social media promotion
  • Create and publish content (online and print) in line with marketing plans to deliver on campaigns
  • Monitoring the competitive landscape to define product positioning that differentiates

Benefits

  • Fully remote working environment
  • Personal learning and development budget of 2,000USD per annum
  • Annual compensation review
  • Recognition rewards
  • Annual holiday leave
  • Parental Leave
  • Employee Assistance Programme
  • Opportunity to travel to new locations to meet colleagues at β€˜sprints’
  • Priority Pass for travel and travel upgrades for long haul company events

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