Senior Product Manager

Summary

Join ScholarshipOwl, the largest scholarship marketplace in the U.S., as a Senior Product Manager (B2B) to lead the growth of our brand platform, ScholarshipOwl for Business. This role involves creating and executing the B2B product and go-to-market strategy, defining the product's role in customer acquisition, and partnering with sales to drive growth. You will own product growth, translate business goals into strategies, drive product strategy and prioritization, and lead cross-functional collaboration. The ideal candidate thrives in ambiguity, owns outcomes, and builds products in lean environments. You'll shape the future of a category-defining B2B product and work closely with the VP of Product, CEO, and Head of Sales. This is a remote-first, bootstrapped startup.

Requirements

• 5+ years of product management experience, with a strong B2B background
• Experience working in early-stage or ambiguous product environments
• Track record of driving product-led growth or working closely with sales/marketing
• Strong strategic thinking and roadmap ownership
• Hands-on experience with continuous product discovery in B2B settings
• Comfort using tools like Mixpanel, HubSpot, and Notion
• Fluency with lean development, fast iteration, and cross-functional execution

Responsibilities

• Own and drive growth: Translate broad business goals into strategies that generate qualified leads, accelerate pipeline, and increase B2B revenue
• Drive product strategy, roadmap, and prioritization for B2B products
• Lead cross-functional collaboration with sales, engineering, and design
• Conduct continuous product discovery with both internal and external stakeholders
• Identify AI-powered opportunities to enhance campaign creation, targeting, and analytics
• Improve onboarding, targeting, segmentation, and campaign performance UX
• Validate and deliver new campaign model

Preferred Qualifications

Background in marketing tech, adtech, or demand generation platforms

Benefits

• We’re a remote-first, bootstrapped startup
• Autonomy with accountability — no micromanaging
• Own high-impact, 0→1 initiatives
• Shape go-to-market strategy, not just execution
• Work closely with the VP of Product, CEO, and Head of Sales
• Operate in a fast, nimble team where your work matters deeply