Summary
Join Wallarm, a global remote-first company, as a Growth Product Manager and drive user acquisition, engagement, retention, and monetization by optimizing our Security Testing product. Leverage data-driven insights and experimentation to identify growth opportunities and improve product performance. Collaborate cross-functionally to ensure measurable value and efficient scaling. This role requires proven experience in product growth management, strong understanding of growth frameworks, and proficiency in data analysis tools. You will develop strategies for user acquisition, activation, engagement, retention, and monetization, analyzing data to inform decisions and prioritize initiatives.
Requirements
- Proven experience as a Product Growth Manager or Product Manager with a focus on driving user acquisition, engagement, retention, or monetization
- Strong understanding of growth frameworks (e.g., AARRR: Acquisition, Activation, Retention, Referral, Revenue)
- Experience working on B2B SaaS products with a focus on improving user journeys and driving measurable outcomes
- Experience designing and executing experiments to optimize user behavior across the product lifecycle
- Proficiency in using data analysis tools (e.g., Google Analytics, Amplitude, Hubspot, Salesforce) and experimentation platforms (e.g., SurveyMonkey)
- Ability to collaborate effectively with cross-functional teams such as marketing, engineering, UX/UI design, and customer success
- Strong problem-solving skills with a data-driven mindset for identifying opportunities and measuring impact
- Excellent communication skills for presenting ideas clearly to both technical and non-technical stakeholders
Responsibilities
- Develop strategies to attract new users through organic channels, partnerships, and campaigns tied to the Security Testing product
- Optimize sign-up flows and funnels to reduce friction and increase conversion rates
- Ensure new users quickly realize the core value of the Security Testing product by refining onboarding experiences
- Identify and deliver βaha momentsβ that drive early adoption of key features
- Collaborate with product and engineering teams to introduce features or improvements that keep users engaged
- Design experiments to test feature adoption strategies and measure their impact on user activity
- Analyze churn data to understand why users leave and develop initiatives to address those issues
- Work with customer success teams to enhance support processes and improve user satisfaction
- Identify opportunities for upselling, cross-selling, or introducing new revenue streams within Wallarm products
- Experiment with pricing strategies and free-tier models to maximize revenue potential
- Leverage analytics tools to track performance metrics across acquisition, activation, engagement, retention, and monetization
- Use insights from data to inform decisions and prioritize growth initiatives
Preferred Qualifications
- Experience working on products with public-facing signups or freemium/free-tier models
- Familiarity with website optimization techniques (e.g., SEO strategies, retargeting tags) and user journey mapping
- Background in launching products with unclear product-market fit (PMF) or untested value propositions
- Knowledge of subscription-based business models or SaaS monetization strategies (e.g., upselling/cross-selling)
- Hands-on experience with tools like Tableau or Looker for advanced data visualization
Benefits
- Ability to work on a product that makes the Internet safer
- Completely remote work and flexible working hours
- Competitive salary and bonuses
- Paid days off
- Medical insurance
- Working equipment
- Professional development and career growth
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