Head of Brand

Summary

Join Pennylane, a fast-growing FinTech company, as their Head of Brand! Lead a 15-person marketing team, overseeing brand design and content. Develop and execute the brand strategy, managing projects and collaborating with internal teams. This role requires at least 5 years of B2B marketing experience and 2 years managing a team of 5+. Pennylane offers excellent benefits, including top-tier health insurance, additional paid time off, a monthly budget for remote work, and access to wellness programs. The company fosters a collaborative and inclusive environment with opportunities for professional growth. Apply even if you don't meet all criteria!

Requirements

• At least 5 years of experience in B2B marketing
• Prior experience of at least 2 years in managing multidisciplinary teams (creatives, writers, etc.) of intermediate size (more than 5 people)
• Excellent project management skills, with an ability to inspire confidence
• Organized and creative, attentive to the quality of deliverables and the relevance of messages
• Ability to quickly understand the financial management challenges of French SMEs and accounting firms
• Speak English (level is evaluated and appreciated according to the department to which you apply)
• Appreciate working in a constantly changing environment
• Make collaboration a priority within your team or with other stakeholders
• Have sufficient perspective to prioritize high-impact business actions in your daily activity

Responsibilities

• Develop and manage the multidisciplinary Brand team (design, content, PR, social networks)
• Define the communication calendar and ensure alignment of professions in terms of prioritization, planning and monitoring the execution of the needs of our internal clients
• Build and execute the overall brand positioning strategy based on a vision driven by senior management and marketing
• Coordinate and manage Pennylane's brand campaigns targeting our two target audiences: SME managers and accounting firms
• Source, recruit and manage various external service providers to ensure the successful execution of the strategy (press relations, video production, etc.)

Benefits

• A health insurance plan among the best on the market (Alan Blue and Alan Mind)
• Restaurant vouchers (Swile Card)
• Between 6 and 12 additional RTT days in addition to the 5 weeks of paid leave
• The possibility of improving your English thanks to Busuu
• A dedicated budget each month for all our Pennylaners, encouraging work from home or in a coworking space
• Easy access to our offices, located a few minutes from Saint Lazare in the heart of Paris
• An envelope of BSPCE
• Access to 8000 gyms throughout France and more than 300 wellness activities via our partner Gymlib
• A Mac