Lambda Legal is hiring a
Integrated Marketing Associate in Worldwide

Summary

Lambda Legal seeks an Integrated Marketing Associate to join their Development Department. The role involves planning, implementing, and managing direct marketing campaigns, coordinating ePhilanthropy activities, maintaining brand integrity, developing and overseeing on-site community engagement strategies, and ensuring analysis and evaluation of all direct marketing activities.

Requirements

3 or more years of direct marketing experience, including a strong background in digital fundraising

Responsibilities

• Support the planning, implementation, and management of departmental direct mail, ePhilanthropy (such as Facebook), out of home advertising (OOH), and other types of integrated direct marketing campaigns
• Coordinate and analyze ePhilanthropy activities such as Facebook advertising, Google Ad placements, and paid search engine optimization with consultants and the Communications Digital Team
• Maintain brand integrity and support the Deputy Director of Development with coordinating and reviewing graphic design projects throughout the organization
• Develop, order and maintain an inventory of Lambda Legal swag and promotional items for use across the organization
• Collaborate with the Deputy Director of Development on developing and overseeing implementation of on-site community engagement strategies at external events such as Pride activations
• Review and analyze mailings and constituent outreach efforts for performance and advise on strategy for the Development department and Lambda Legal
• Ensure analysis and evaluation of all direct marketing activities is completed regularly and that the results are implemented in subsequent campaigns
• Provide regular oral and written reports and information regarding the direct marketing campaign to Director of Development and Director of Member Services
• Work with the Director of Member Services and Liberty Circle Manager to ensure effective communications to donors and members
• Serve as Development Department point person on web content and email communications
• Undertake other duties as assigned

Preferred Qualifications

• Experience utilizing Canva to create designs and manage brands is preferred
• Knowledge of or experience with digital advertising for campaigns is preferred

Benefits

• Medical benefits that begin on your start date
• Dental, Vision, and Life insurance (effective 30 days from your start date)
• Short & Long-Term Disability plans (effective 30 days from your start date)
• 403(b) Retirement Plan (employer contribution and matching program begins after 90 days of employment)
• Paid Time Off: Paid Vacation (15 Days), Sick Leave (12 Days), Personal Leave (3 Days), Religious Observance Leave (3 Days), Bereavement and Bereavement Anniversary Leave, Floating Holiday (1 Day)
• 12 paid holidays and 5 early office closures
• Flexible Spending Account (FSA/DC FSA) and Commuter Benefits
• Health Reimbursement Account
• $50 monthly mobile phone reimbursement
• Summer Fridays from Memorial Day to Labor Day
• Premium subscription to the Calm App
• Paid sabbatical after 7 years of service at Lambda Legal (4 weeks for non-exempt positions and 8 weeks for exempt)