Integrated Marketing Specialist

Summary

Join Field Nation as an Integrated Marketing Specialist and support the execution of multi-channel marketing campaigns and events. You will assist in campaign execution across various channels, collaborate with different teams to develop campaign assets, coordinate event logistics, track lead engagement, and report on campaign performance. This role requires strong organizational and communication skills, experience in marketing or a related field, and familiarity with marketing tools. Field Nation offers a flexible, hybrid work environment and competitive benefits, including unlimited paid time off, an annual vacation bonus, individualized growth plans, and competitive benefits.

Requirements

• 1-3 years of experience in marketing, event coordination, or a related field
• Familiarity with marketing tools (e.g., email marketing, CRM, event platforms) and basic digital marketing principles
• Strong organizational skills with experience managing multiple projects simultaneously
• Excellent communication skills and ability to work cross-functionally
• Bachelor’s degree in Marketing, Communications, Event Management, or related field

Responsibilities

• Assist in the execution of integrated marketing campaigns across channels to drive demand generation and engagement, ensuring campaigns are aligned with business objectives
• Collaborate with the content, design, and digital teams to develop campaign and event assets, including emails, social media content, landing pages, and event materials, maintaining brand and messaging consistency
• Coordinate logistics and support the execution of in-person and virtual events, including pre-event planning, vendor management, and on-site or virtual support. Ensure that events are integrated with broader campaign goals and aligned with target audiences
• Monitor and track lead engagement across marketing campaigns and events, ensuring data accuracy and updating lead statuses
• Communicate key contact actions and engagements to Sales, Business Development, and Customer Experience teams, adhering to the lead management framework set by the Sr. Integrated Marketing Manager
• Provide regular lead engagement reports to support campaign optimization and align with sales and customer success objectives
• Pull and report on standard campaign and event metrics, such as attendance and engagement, and share insights with the Senior Integrated Marketing Manager

Benefits

• Unlimited paid time off
• Annual vacation bonus
• Individualized growth + development plans
• Strong values around work/life balance
• Community involvement opportunities
• Competitive benefits: medical, dental, vision, paid parental leave + 401K
• Exposure to cutting-edge technologies to solve meaningful problems
• Flexible, highly collaborative, hybrid work environment