Lead Generation Outreach Specialist

Summary

Join Pearl, a leading digital media company, as a Lead Generation/Outreach Specialist and play a pivotal role in expanding our network and increasing brand awareness. You will be responsible for creating and executing outreach strategies to connect with potential clients, partners, and community members using LinkedIn Sales Navigator. This full-time, remote position offers a competitive salary ($1300-$1500), generous PTO (10 days), and opportunities for professional growth through mentorship and development resources. We prioritize talent that embraces creativity, strategic thinking, and excellence in execution. The ideal candidate possesses extensive experience in lead generation, CRM management (Notion), and account-based outreach strategies. Apply now to embark on your journey with Pearl.

Requirements

• Proven experience working in fast-paced startup environments with intense growth (e.g., 50-100% monthly growth ). Ability to thrive under pressure and adapt quickly to changing priorities
• Demonstrated expert-level knowledge of LinkedIn Sales Navigator, managing multiple profiles, executing high-volume, tailored outreach, and optimizing lead generation efforts to drive consistent results
• Strong track record in lead generation and building targeted high-quality lead lists, leveraging LinkedIn Sales Navigator and other relevant tools to maintain a robust pipeline
• Extensive experience in managing CRMs, with a focus on accurate logging of outreach activities, interactions, and follow-ups. Familiarity with Notion or similar tools is essential
• Proven ability to develop and implement account-based outreach strategies, aligning with business development goals to maximize client engagement and conversions
• Highly organized and detail-oriented, with the ability to juggle multiple projects and profiles. A resourceful, proactive mindset with a strong willingness to grow and continuously improve

Responsibilities

• Manage LinkedIn Sales Navigator accounts across 10-15 different client profiles, sending out 20-25 personalized connection requests daily from each profile with tailored messaging that speaks to the unique value propositions of each client
• Utilize LinkedIn Sales Navigator and other relevant tools to identify and build high-quality lead lists based on the ideal customer profile (ICP) of each client, ensuring a steady pipeline of opportunities
• Accurately log all outreach activities, interactions, and responses into the designated CRM (Notion), ensuring data accuracy and up-to-date information
• Craft and send personalized LinkedIn messages for connection requests, follow-ups, and engagement sequences to nurture relationships and generate responses
• Monitor key performance indicators (KPIs) such as connection request acceptance rates, response rates, and lead conversions. Prepare regular reports to measure outreach effectiveness and identify areas for improvement
• Develop and implement targeted outreach strategies based on the unique needs of each client account, ensuring alignment with their overall business development goals
• Work closely with the sales and marketing teams to ensure alignment on outreach strategies and to relay any valuable insights from prospect interactions that could inform future campaigns
• Stay up to date with LinkedIn and outreach best practices, continuously refining strategies to improve outreach success and efficiency

Benefits

• $1,300 up to $1,500 per month, based on experience and skills
• Fully remote—work from anywhere
• 10 days of paid time off
• Grow through guidance from international industry experts
• Ongoing access to resources for professional growth
• Flexible hours that support a healthy work-life balance