Gympass is hiring a
Lifecycle Associate

Summary

Join Wellhub, a corporate wellness platform that connects employees to the best partners for fitness, mindfulness, therapy, nutrition, and sleep. We are hiring a Lifecycle Associate to our User Marketing Growth team in Munich! As a Lifecycle Associate, you will design and execute end-user marketing initiatives, drive data-driven decision-making, collaborate with cross-functional teams, identify local trends and opportunities, and manage project execution.

Requirements

• Digital Marketing & Execution: You are the go-to expert for digital marketing strategies, adeptly crafting tailored programs across the journey using the multi-channels we have
• Analytical & Project Management: With a data-driven mindset and exceptional project management skills, you optimize strategies and deliver projects on time and within scope, even with limited information
• Experimentation & Creative Vision: Comfortable with experimentations and proactive documentation of insights, testing and validating hypotheses locally. Your creative vision pushes boundaries, testing new messaging and strategies to deliver impactful results while fostering collaboration and alignment across teams
• Communication, Collaboration, & Autonomy: Communicates effectively at all non-executive levels with confidence, you build trust effortlessly and support stakeholders, ensuring consistent delivery of high-quality work
• Problem-Solving & Continuous Improvement: Your strength lies in identifying and solving problems, driving continuous improvement through collaboration and data-driven insights

Responsibilities

• Design + Execute End-user Marketing Initiatives: Manages the creation of assets, including CTA, visuals, and copy, maintaining consistency across channels and following marketing (and company) best practices
• Data-Driven Decision-Making: Apply analytical skills to identify opportunities and make data-driven decisions. Drive growth in the region while balancing out specific markets' demands and requests while having the proper judgment to manage campaigns and initiatives efficiently
• Cross-Functional Collaboration: As part of a regional team, you'll collaborate with key local stakeholders (CS, WE, VM, CX) and leads from other regions to manage cross-functional initiatives, get input from local teams, and give visibility of your work
• Local Trends and Opportunities: Spearheaded campaign innovation by identifying local trends, benchmarking competitors and marketing initiatives from other companies. Prioritize and align implementation internally and externally with the Global structure and local leadership teams
• Execution and Project Management: Act as a project manager for local initiatives, ensuring end-to-end execution from planning to CRM campaign execution in an agile manner
• Innovation and Problem-Solving: Find innovative ways to address challenges and blockers. Apply strong experimentation skills, testing and validating hypotheses locally and identifying opportunities to scale globally
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your team’s. Bring well-being to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance

Benefits

• WELLHUB: We believe in our mission and encourage our employees and their families to take care of their wellbeing too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more
• FLEXIBLE WORK: This is a Hybrid role based out of our Munich office. We offer all employees a home office stipend and a monthly flexible work allowance to cover the costs of working from home
• FLEXIBLE SCHEDULE: We understand that together, Wellhubbers and their leaders can make the best decisions for their own individual scopes. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs
• PAID TIME OFF: We know how important it is to take time away from work to recharge. Employees receive 30 days paid holiday per year in addition to annual holidays (including an extra holiday on your birthday!)
• PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family. We offer 100% paid parental leave to all new parents and extended maternity leave
• CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development