Manager, B2B Growth Marketing

Summary

Join Keeper Security as their Manager of B2B Growth Marketing to scale their demand generation engine and accelerate customer acquisition in North America. This 100% remote position, with a potential hybrid schedule for Chicago-area candidates, offers the chance to work for a fast-growing cybersecurity company. You will report to the Director of B2B Growth Marketing and manage the B2B Marketing Campaign Specialist. The role involves developing and executing integrated marketing campaigns, defining campaign strategies, and collaborating with various teams to generate qualified leads and pipeline. You will also be responsible for campaign performance analysis, reporting, and building ABM programs. This position requires strong B2B marketing experience, proficiency in marketing tools, and excellent communication and analytical skills.

Requirements

• 5+ years of B2B marketing experience, with a strong focus on demand generation and campaign strategy for SaaS or cybersecurity companies
• Proven track record of planning and executing multi-channel marketing programs that generate pipeline and influence revenue
• Proficient in HubSpot and Salesforce; experience with tools like Demandbase, ZoomInfo and Salesloft a plus
• Experience managing or mentoring direct reports with a focus on development and performance
• Excellent communication, project management and collaboration skills
• Analytical mindset with the ability to interpret campaign data and recommend improvements
• Familiarity with marketing best practices across paid and owned channels, even if not directly managing them
• Comfort using AI tools to enhance productivity and scale campaign execution with oversight on tone and accuracy

Responsibilities

• Develop and execute integrated marketing campaigns to drive demand and accelerate pipeline across commercial segments in North America
• Manage and support the B2B Marketing Campaign Specialist, ensuring campaign execution meets goals and deadlines
• Define campaign strategy, audience targeting and lead nurturing programs in partnership with marketing ops
• Own campaign calendars, brief development, performance analysis and reporting
• Collaborate with sales and RevOps to build and run ABM programs that target high-value accounts and drive engagement across key stages of the buyer journey
• Coordinate closely with internal teams responsible for SEO, PPC, content and events to support unified campaign execution
• Support quarterly planning, forecasting and KPI reporting
• Partner with product marketing to ensure campaign messaging is on-brand and aligned with positioning
• Create compelling content and messaging that resonates with target audiences, including emails, landing pages, ads, blogs, industry reports, webinars and other materials

Benefits

• Medical, Dental & Vision (inclusive of domestic partnerships)
• Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life
• Voluntary Short/Long Term Disability Insurance
• 401K (Roth/Traditional)
• A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc)
• Above market annual bonuses