Manager, Influencer Marketing

Summary

Join Gallery Media Group as a full-time Manager, Influencer Marketing! In this mostly remote role (with occasional NYC office visits), you will collaborate with Sales and Account Management teams to execute influencer partnerships. You will source influencers, manage campaigns, and create reports, ensuring all deliverables are met and content is approved and posted efficiently. The ideal candidate has 3-5 years of experience in social media influencer strategy and execution, strong project management skills, and experience with paid social media and influencer marketing tools. You will also be responsible for negotiating contracts and building relationships with influencers. This position offers a competitive salary ($60,000-$75,000 USD), benefits including 401k matching, medical/dental/vision coverage, unlimited PTO, parental leave, and health and wellness benefits.

Requirements

• You have 3-5 years experience in social media influencer strategy and execution and truly know the influencer space
• Proven ability to develop meaningful influencer relationships that result in authentic campaigns
• Strong project management skills with attention to detail
• Experience with paid social media in support of influencer campaigns
• Proven ability to negotiate legal contracts with influencers
• Experience working with influencer and content management tools
• Experience working with beauty creators
• Proven ability to work in a fast-paced environment while managing multiple projects at a time against strict deadlines
• Ability to work collaboratively as part of a cross-functional team

Responsibilities

• Source influencers that fit the correct demographic and audience for each campaign
• Keep a pulse on trending influencers within the space to use for brand partnerships
• Educate the team on influencer marketing tools to use these tools to assess and find ideal partners
• Use influencer marketing tools to assess and find ideal partners
• Client communication throughout the campaign
• Primary communication of campaign information to influencer partners
• Manage the content creation process, ensuring all deliverables are met and that content is approved & posted in an efficient manner
• Review submitted & posted influencer content
• Communicate consistent updates with the internal Account Management team to communicate campaign updates to clients
• Organize campaign details in internal drives
• Orchestrate the contracting process with influencer partners
• Keep team informed on hurdles or flags throughout the campaign but problem solve to create solutions
• Retrieve influencer results
• Develop insights from campaigns
• Become expert in the Influencer Marketing space
• Establish and maintain long-term relationships with key contacts within the influencer space
• Stay informed of platform updates, specifically across Instagram, TikTok, Facebook, Pinterest and Twitter
• Maintain an understanding of influencer marketing landscape, staying on top of trends and implementing changes as needed
• Help with influencer strategy development

Benefits

• Employer-sponsored 401k with match
• Medical, Dental, and vision coverage
• Unlimited PTO
• Caregiver (Parental) Leave
• Health and Wellness benefits
• Base Salary $60,000 — $75,000 USD