Remote Manager Marketing Systems

Summary

Join Airtable as the Leader of MarTech to develop and deliver a world-class digital experience for Marketing teams. As a passionate Marketing systems leader, you will play a critical role in supporting and evolving our platforms and capabilities that drive demand.

Requirements

• 10+ years of experience in leading large-scale marketing technology platform transformations and enterprise implementations
• 5+ years of experience in people management managing external and internal resources
• Strong performance record in managing successful marketing programs, ideally across multiple channels
• Ability to quickly prioritize and drive decisions in a constantly changing dynamic environment
• Deep expertise in designing and building Customer Data Platforms, Marketing Automations and Personalization Platforms at scale
• Expertise building and scaling campaign management platforms to manage omni-channel customer journeys
• Exceptional business and technical acumen and ability to make data-driven decisions to drive measurement impact
• Solid experience in Marketo, Iterable, 6sense, people.ai, drift and other GTM, data and integration technologies
• Familiar or has worked on application of GenAI in the marketing domain
• Must be a team player, able to work collaboratively with and through others, and able to share knowledge and coach others
• Capable of driving difficult conversions, ability to influence and removing roadblocks to execute business strategies
• Problem solving and critical thinking skills, technical acumen, excellent communication skills with the ability to articulate complex ideas effectively
• Proven ability to break down and diagnose issues, then identify and rapidly deploy fixes
• Bachelor’s or Master’s degree in CS or equivalent

Responsibilities

• Serve as a trusted and strategic advisor to Marketing business stakeholders
• Be a thought leader to curate capability driven roadmap aligned to business goals
• Lead the Marketing digital transformation journey and own the delivery of initiatives
• Be responsible for day to day support and maintenance of Marketing systems
• Emerge as the definitive authority on Marketing technologies, steering their selection, integration, to advance marketing efficacy and ROI
• Partner with Marketing teams across operations, demand gen, and customer marketing to define requirements, drive adoption, lead user acceptance testing, and deployments
• Define what success looks like by defining OKRs, measuring KPIs, and bringing clarity of execution to stakeholders
• Engage effectively with business stakeholders and lead a team of contractors/consultants
• Partner closely with other technology leaders to influence end-state architecture and drive secure, resilient and scalable technology solutions that solve business problems
• Proactively research new vendors, technologies, and industry best practices that will inform our long-term marketing and technology strategy

Benefits

Total compensation package includes the opportunity to receive benefits, restricted stock units, and may include incentive compensation