Manager, Web Experience & Digital Design

Summary

Join Veris Insights as the Manager, Web Experience & Digital Design, and lead the transformation of our digital presence. You will own the vision for our website and landing page ecosystem, leading end-to-end execution from wireframes to high-fidelity prototypes. Responsibilities include auditing existing infrastructure, defining future-state information architecture, and driving a roadmap for CMS evolution. You will also elevate brand consistency across web and collateral, creating cohesive, polished experiences. In your first year, you'll lead the transformation of our digital experience, audit our current web presence, and design and launch high-converting pages. This role offers autonomy, experimentation, and continuous improvement, allowing you to make a meaningful impact.

Requirements

• Experience: 5+ years in marketing-driven digital design; 3–5 years managing WordPress marketing sites (Gutenberg, ACF, or headless)
• Technical Skills: Familiarity with HTML5, CSS, and JavaScript; experienced in auditing and optimizing for performance, accessibility, and SEO
• Design & Prototyping: Expert in Figma and/or Adobe Creative Suite; skilled in mobile-first, accessible design, wireframing, and prototyping
• Portfolio: Includes live site URLs you’ve designed and launched; bonus for branding, UX, and design systems
• Project Leadership: Strong communicator and project manager; able to lead cross-functional teams, manage vendors, and juggle multiple deadlines with the ability to pivot and be agile when needed
• UX Expertise: Deep knowledge of user-centered design, accessibility standards (WCAG), and iterative feedback workflows

Responsibilities

• Own the vision for our website and landing‑page ecosystem—auditing existing infrastructure, defining future‑state information architecture and UX flows, and driving a roadmap for CMS evolution (WordPress, HubSpot, or beyond)
• Lead end‑to‑end execution , from wireframes and high‑fidelity Figma prototypes through custom template development, ensuring designs translate into high‑conversion, mobile‑first pages
• Elevate brand consistency across web and collateral—pairing strong graphic design chops with copy‑savvy storytelling to create cohesive, polished experiences in both digital and print
• Lead the transformation of our digital experience—designing seamless, high-impact user journeys that drive new business and deepen engagement
• Audit our current web presence to identify UX and technical improvements, focusing on product clarity, mobile responsiveness, accessibility, performance, and site speed
• Design and launch high-converting, mobile-first WordPress pages to support key marketing initiatives, build modular design systems to increase speed-to-launch, and implement CRO strategies to improve traffic, engagement, and conversions
• Audit and optimize WordPress to enable a more autonomous, marketing-friendly CMS, leading improvements to site architecture, template standardization, and migration planning
• Design intuitive UX flows that support long sales cycles
• Develop responsive, high-conversion landing pages using and enhancing WordPress blocks, collaborating with developers to implement any improvements or new builds
• Continuously improve site performance using analytics, A/B testing, and Core Web Vitals
• Elevate our digital brand through thoughtful design aligned with business priorities
• Ensure visual consistency across all digital touchpoints
• Serve as the internal expert on web experience and UX best practices
• Manage multiple projects across sprints and ad hoc needs, partnering closely with marketing and technical teams

Preferred Qualifications

• Experience leading website redesigns or CMS migrations (especially WordPress/ Gutenberg/ ACF)
• Background in agency, SaaS, B2B, or consulting environments
• Familiarity with analytics and CRO tools (GA4, Hotjar, FullStory) and SEO best practices
• Proficient in HubSpot theming for emails and landing pages
• Background in graphic design, for digital and print media
• Strong digital copywriting and brand storytelling skills
• Experience in branding and product marketing

Benefits

• Salary: $80,000 to $92,500 annually, depending on experience
• Location: Remote-first within the U.S., with occasional travel to Washington, DC for in-person collaboration, team off-sites, or strategic planning
• Time Off: Unlimited PTO, plus monthly mental health days
• Health & Wellness: Medical, dental, and vision coverage, plus a $1,000 annual wellness stipend
• Retirement: 401(k) with up to 4% employer match
• Family Support: Paid parental leave