Marketing And Communications Specialist

Summary

Join BitterBrains, a leading ed-tech company, as our Marketing and Communication Strategist! You will be a key player in a small, dynamic team, engaging our developer communities and promoting our products. This role requires at least 5 years of content and product marketing experience, excellent communication skills, and a keen eye for detail. You will develop marketing strategies, manage content calendars, craft compelling messaging, and utilize various marketing tools. We offer a fully remote, globally distributed work environment with a competitive salary, performance bonuses, flexible paid time off, and professional development opportunities.

Requirements

• A degree in Marketing, Communications, or a related field
• At least 5 years of content and product marketing experience, demonstrating a strong track record of successful campaigns
• Excellent communication and interpersonal skills to collaborate effectively with team members and stakeholders
• Strong organizational and planning abilities to manage multiple projects and deadlines efficiently
• A keen eye for detail is essential—there's no room for spelling or grammar mistakes in our communications
• The ability to step into the mind of the consumer, identifying their pain points and addressing them through effective messaging
• Comfort in oscillating between different brands and voices, adapting your style to suit various audiences while maintaining brand integrity
• A balance of creativity and analytical thinking, allowing you to develop innovative marketing strategies backed by data-driven insights
• Familiarity with email marketing strategies and best practices to enhance our communication efforts
• Proficiency in creating and editing content using AI tools while staying true to our brand voice
• Reliable internet connection (all meetings and work is done online)
• Experience working remotely
• Ability to work in CET time zone, with core hours from 9:00 am till 6:00 pm
• Meticulous and resilient
• Have an eye for detail
• Very organized
• A good communicator (verbal and written English)
• Professional
• Comfortable using various types of technology
• A fast learner
• Energetic and positive

Responsibilities

• Develop Marketing Strategies: Create and implement communications plans for product launches across multiple brands
• Manage Content Calendars: Oversee email campaigns and product launches to drive engagement and sales
• Craft Clear Messaging: Write consistent messaging highlighting our products' value throughout the customer journey
• Update Website Content: Manage website updates using Laravel Nova CMS, ensuring all content is current and engaging
• Copyrighting: Author and produce content for press releases, blog posts, and emails as needed
• Team briefings: Create clear, actionable briefs for designers, copywriters, and other content producers
• Engage Customers: Communicate with customers about upselling, cross-selling, and maintaining their interest in our offerings. Craft surveys and utilize other feedback techniques to gain a clear understanding of the customer's needs and interests to improve customer segmentation
• Utilize Tools Effectively: Use tools like Asana, Slack, Notion, Figma, and Laravel Nova to streamline workflows and improve campaign performance

Preferred Qualifications

• An interest or knowledge of frontend frameworks (such as Vue.js, Nuxt, JavaScript etc.) or frontend development would be advantageous in understanding our audience better
• Demonstrated ability to work independently and collaboratively in a remote environment, prioritizing productivity over frequent meetings, which may occur once a week or less
• Passionate about minimizing meeting time to enhance focus and efficiency, leveraging tools and processes that support asynchronous workflows

Benefits

• Full-time remote position on a long-term contract basis
• Competitive salary and performance bonus structure
• Flexible paid time off for work-life balance
• Paid time off during your local bank holidays
• Budget for training/equipment/conferences
• Time to study and learn new skills
• Company-wide target bonus of up to 20%
• Participate in the annual company workcation trip