Marketing And Community Lead
Career Renew
πRemote - France
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Job highlights
Summary
Join Career Renew as a Marketing and Community Lead for a fully remote, blockchain startup based in the CET timezone. This VC-backed company is revolutionizing digital asset exchange markets with its innovative product, Debate Markets. You will develop and execute marketing strategies, build and engage vibrant online communities, and track key performance metrics. The ideal candidate possesses proven experience in marketing, community building, and ideally within the crypto space. This role offers significant compensation and equity as an early team member.
Requirements
- Proven track record in marketing, business development, growth, community building, or related roles, ideally in crypto
- Understanding of or strong interest in blockchain, DeFi, and social platforms like Twitter, Discord, and Telegram
- Strategically experienced working independently and taking ownership of the whole process
Responsibilities
- Develop and refine our brand narrative to inspire trust and excitement
- Build a marketing strategy that balances rational positioning (our value proposition) with emotional branding (the βwhyβ behind our mission)
- Position us as a category-defining innovator in both decentralized finance and social media
- Create and oversee contents such as: educational copy, product updates, and the occasional shitposts; manage team and partners including obtaining design and content input to execute fast and at high quality
- Grow and nurture vibrant communities across platforms (e.g. Twitter, Telegram, Discord)
- Host and moderate live events such as Twitter Spaces, AMA sessions, and community calls to foster engagement
- Cultivate relationships with early advocates to create organic traction
- Develop hooks and viral campaigns that align with our story and engage initially crypto-native audiences
- Track metrics like community growth and content performance across platforms to assess and iterate strategies
- Regularly refine messaging based on audience insights and feedback
Preferred Qualifications
- Established relationships with Crypto Leaders
- Strong BD Experience
Benefits
- Significant additional compensation and upside as an early core team member in tokens / equity
- Fully remote role
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