ARETUM is hiring a
Marketing Associate

Summary

ARETUM is seeking a detail-oriented Marketing Associate to support marketing and communications efforts for their innovative solutions and services. The role involves managing daily administrative tasks, preparing reports, maintaining social media accounts, developing white papers, conducting market research, coordinating promotional events, and monitoring competitors' activities.

Requirements

• Exceptional knowledge of statistical packages (e.g., SPSS, SAS) and databases
• 5+ years of experience in marketing or a related field
• Proficiency with search engines, web analytics, and business research tools
• Strong communication and presentation skills
• Working knowledge of CRM programs
• Solid computer skills, including MS Excel, web analytics, and Google Adwords
• Proficiency with SEO/SEM campaigns

Responsibilities

• Effectively manage daily administrative tasks to support the marketing team’s operations
• Prepare detailed reports on marketing and sales metrics, providing insights for strategy development
• Manage social media posts and accounts such as LinkedIn
• Maintain corporate website
• Develop and write white papers that will be distributed to customers and clients
• Collect and analyze consumer behavior data (e.g., web traffic and rankings) to inform marketing decisions and optimize campaigns
• Conduct market research to identify new opportunities and stay ahead of industry trends
• Coordinate with marketing design and content teams to generate digital and print advertising materials that align with ARETUM’s brand guidelines
• Contribute to collaborative efforts and assist in organizing promotional events to enhance brand awareness and engagement
• Monitor and report on competitors' marketing and sales activities to identify opportunities for improvement and maintain a competitive edge