Marketing Associate

Summary

Join ShopBack, a leading shopping rewards platform in Asia-Pacific, and help build the world's most rewarding shopping experience. Develop and execute effective marketing strategies across various channels to drive commercial performance and user growth. Deeply understand business performance, leveraging data and analytics to optimize campaigns and targeting. Collaborate with cross-functional teams locally and regionally to develop relevant marketing strategies. Convert raw data into actionable insights to solve complex business problems. Stay updated on industry trends to create innovative marketing campaigns. This role is based in Malaysia, focusing on the Singapore and Malaysian markets.

Requirements

• 2 to 5 years experience in marketing / commercial teams, preferably within a digital / tech / e-Commerce environment
• Comfortable working with numbers, analysis and drawing conclusions based on data, charting future next steps in a logical way
• Highly organized with keen attention to detail in executing multiple tasks
• Highly proactive in managing stakeholders and chasing for results
• Strong communicator who actively reaches out to Singapore-based stakeholders to establish connection despite the distance
• A self-starter, independent, motivated and result-oriented individual
• Strong project management skills and experience handling tight deadlines
• Can thrive in a fast-paced and constantly changing and ambiguous environment

Responsibilities

• Develop, manage, and execute effective marketing strategies across multiple channels (CRM, website, ShopBack app, Paid initiatives, etc.) to drive commercial performance and user base growth
• Understand business performance deeply and utilize relevant data and analytics to improve on campaigns, channel strategies and user segmentation and targeting
• Engage and collaborate effectively with cross functional teams within the Local Team (Social Media, Business Development, Operations, Customer Service etc) as well as with the Regional Team (Business Development, CRM, Data, and Performance Marketing Team) to develop relevant marketing strategies
• Tackle complex business problems by converting raw data into actionable insights and next steps
• Keep abreast of industry and competitive trends to identify and develop innovative marketing campaigns

Benefits

• Career progression paths and opportunities to take on greater challenges that help you realise your ambitions
• Be part of a winning team on a journey to global scale
• Competitive compensation based on your performance
• Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day
• Work-From-Anywhere benefit to enable you to thrive personally and professionally