Marketing B2B Subscription Intern

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Groupon

💵 $41k
📍Internship - United States

Job highlights

Summary

Join our B2B Subscription Marketing Team as an enthusiastic intern to learn and apply problem-solving skills in engagement marketing, acquisition strategy, and audience building.

Requirements

A junior or senior in college, or a grad student, studying a relevant field (i.e. Marketing, Hospitality, Media Communications, Advertising, Business, etc.)

Responsibilities

  • Curating New York Times journalism into reading lists to be shared with both prospective clients and current B2B users in the Education space
  • Identifying campus contacts and performing outreach and awareness building at higher education institutions that have a New York Times subscription
  • Managing and updating our materials marketplace
  • Supporting B2B marketing campaigns (insights, operations, analytics)
  • Sourcing prospect lists against key verticals and brainstorming on outreach strategy
  • Helping to develop an end-user engagement strategy
  • Identifying partnership opportunities

Job description

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.

The B2B Subscription Marketing Team is looking for an enthusiastic intern, interested in learning and applying problem solving skills to engagement marketing, acquisition strategy, and other work to connect and build their audience.

The B2B Subscription Team’s mission is to cultivate an audience of millions of curious readers and the next generation of paying Times subscribers. They do this through the sale of digital access and group subscriptions in Education (High School and Higher Ed), the Corporate/Government space, and Public Libraries. We also support Subscription Partnerships.

You will be a part of a small but mighty team whose goal is to drive acquisition and engagement with B2B Subscription Clients across verticals.

About Our Summer Internships

  • The duration is 10 weeks long, starting on June 2, 2025.
  • The rate of pay for this role is $20.00 per hour.
  • Interns work 35 hours per week.
  • Open to Hybrid work based in New York.

Responsibilities:

  • Curating New York Times journalism into reading lists to be shared with both prospective clients and current B2B users in the Education space
  • Identifying campus contacts and performing outreach and awareness building at higher education institutions that have a New York Times subscription
  • Managing and updating our materials marketplace
  • Supporting B2B marketing campaigns (insights, operations, analytics)
  • Sourcing prospect lists against key verticals and brainstorming on outreach strategy
  • Helping to develop an end-user engagement strategy
  • Identifying partnership opportunities

Basic Qualifications:

  • A junior or senior in college, or a grad student, studying a relevant field (i.e. Marketing, Hospitality, Media Communications, Advertising, Business, etc.)

Preferred Qualifications:

  • Academic or Professional experience in the media industry

REQ-017370

The hourly rate of base pay for this role is:

$20—$20 USD

The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.

The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual’s sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email [email protected]. Emails sent for unrelated issues, such as following up on an application, will not receive a response.

The Company will further consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable “Fair Chance” laws.

The New York Times Company follows the pay transparency and non-discrimination provisions outlined by the United States Office of Federal Contract Compliance Programs. Click here for details.

For information about The New York Times’ privacy practices for job applicants click here.

Please beware of fraudulent job postings. Scammers may post fraudulent job opportunities, and they may even make fraudulent employment offers. This is done by bad actors to collect personal information and money from victims. All legitimate job opportunities from The New York Times will be accessible through The New York Times careers site. The New York Times will not ask job applicants for financial information or for payment, and will not refer you to a third party to do so. You should never send money to anyone who suggests they can provide employment with The New York Times.

If you see a fake or fraudulent job posting, or if you suspect you have received a fraudulent offer, you can report it to The New York Times at [email protected]. You can also file a report with the Federal Trade Commission or your state attorney general.

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