Marketing & Communications Manager

Summary

Join Energy Solutions, a mission-driven company combating climate change, as their Marketing & Communications Manager. You will play a client-facing role on a large-scale solar incentive program, developing and delivering effective messaging to diverse stakeholders. Responsibilities include crafting marketing strategies, managing communications channels, and engaging with clients, vendors, and consumers. The ideal candidate possesses 5-8 years of marketing and communications experience, strong writing skills, and the ability to translate technical information into accessible language. Energy Solutions offers a competitive salary, a generous retirement package, and an excellent benefits package.

Requirements

• Bachelor’s degree in communications, marketing, advertising, business administration, public relations or another relevant discipline
• 5-8 years of experience in marketing and communications or relevant field
• Strong writing skills, including ability to translate technical and regulatory language in clear and understandable messaging
• Exceptional communications skills including writing, editing, speaking and active listening
• Experience in and commitment to best writing and messaging practices for marketing and sales copy (consumer and business), social media, media relations, and more
• Excellent organization, project management, time management, goal setting, multitasking, and prioritization
• Drive, proactiveness, and enthusiasm to suggest and plan new solutions; a self-starter with problem-solving and critical thinking skills
• Ability to effectively engage with team members of all levels and across departments
• Strong experience with MS Office including Word, Excel, Outlook, and PowerPoint, and familiarity with email platforms such as MailChimp and social media platforms

Responsibilities

• Collaborate with Sr. Marketing Manager to develop annual marketing and communications strategy that effectively promotes the client program to engage existing program participants, acquire new participants, and inform stakeholders
• Collaborate with program team leads to understand program objectives and priorities to inform marketing and communications strategies and report program progress
• Develop marketing plan to execute to achieve objectives and priorities identified in the strategy
• Own the end-to-end program communications process—lead the strategic development and delivery of messaging (whether crafted by you or others) to ensure stakeholders and participants are informed and supported
• Develop and manage timely execution of a weekly communications and outreach calendar to inform program participants about important updates and program information
• Develop a communication channel strategy to ensure the effective dissemination of program information across multiple platforms to diverse audience segments, including email, direct mail, website, social media, and digital
• Deliver clear and effective messaging
• Bring a critical eye to written communications (whether crafted by you or others) to ensure that technical and regulatory information is communicated in a clear and understandable way that resonates with the target audience
• Engage with team members to research and develop communications content including announcements, collateral, press releases, case studies and customer testimonials, social media posts, webinars, training materials and other materials
• Strategic and operational support for virtual and in-person events and outreach

Preferred Qualifications

• Desire to help combat climate change
• Passion for teamwork, but also self-motivated
• Strong client-management skills
• Attention to detail and quality, preparation, and adaptability
• Ability to translate technical content into approachable and understandable language
• Ability to juggle multiple projects and deadlines and reprioritize tasks as needed
• Familiarity with digital marketing campaigns, tactics and measurement, a plus

Benefits

• Medical, dental and vision insurance
• Other pre-tax contribution plans
• Employee Stock Ownership Plan (ESOP)
• Generous retirement package