Marketing And Communications Manager

Summary

Join Global Experience Group (GXG) as their Marketing & Communications Manager! Lead marketing efforts for Treehouse Fabrication & Scenic and Cognition Interactive. Develop and execute marketing initiatives, manage work streams, and own brand positioning. The ideal candidate will have B2B marketing experience, excellent communication, and a results-driven approach. This role reports to GXG’s Director of Marketing & Communications and requires a strategic mindset and the ability to manage multiple projects simultaneously. The position offers a competitive salary and benefits package.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• Minimum of 4+ years of experience in a marketing role, preferably within an agency setting
• Proven experience in B2B marketing and a strong understanding of the experiential marketing industry
• Excellent written and verbal communication skills with the ability to create compelling marketing content
• Proficiency in marketing tools and platforms, including CRM systems, email marketing software, and analytics tools
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
• Strong problem-solving skills and creative thinking capabilities
• Experience with SEO and working with third-party marketing partners
• Willingness to work extended hours or weekends as needed

Responsibilities

• Develop and implement comprehensive marketing plans for Treehouse Fabrication & Scenic and Cognition Interactive, ensuring alignment with overall business goals
• Define and track key performance indicators (KPIs) to measure the success of marketing initiatives
• Lead the planning and execution of marketing campaigns and corporate product/service launches
• Develop and oversee social media strategies, ensuring engaging and consistent content across Instagram, LinkedIn, and other platforms. Responsible for copywriting and coordinating asset development
• Build relationships with industry publications and media contacts to secure press coverage and speaking engagements. Develop editorial and thought leadership strategies to elevate brand presence
• Oversee the development and distribution of high-quality marketing materials, including blog posts, case studies, whitepapers, and video content
• Execute an awards strategy by coordinating cross-functional efforts to develop applications for industry accolades
• Develop and manage email marketing campaigns to nurture leads and engage with existing clients
• Monitor and analyze marketing campaign effectiveness, providing insights and recommendations for optimization
• Strategize and oversee the process of capturing event content for use in marketing, awards submissions, and social media
• Implement SEO and inbound marketing strategies, leveraging third-party expertise as needed
• Ensure consistency and clarity in brand messaging across all marketing materials
• Assist in managing and optimizing the marketing budget to maximize impact

Preferred Qualifications

Experience producing video content

Benefits

• Health & Wellness Benefits
• 401k Match
• Communication Stipend
• Paid Company holidays & PTO Package
• Company get togethers & retreats
• Paid Parental Leave
• Flexible WFH policy