Marketing Intern

Summary

Join Love, Bonito, a leading Southeast Asian womenswear brand, as a Social Media Intern! Assist in managing two social media accounts (@lovebonitoid & @lovebonito_my), creating engaging content, and ensuring brand consistency. Responsibilities include daily Instagram stories, weekly posts, UTM link generation, and social media monitoring. You will collaborate with the design and social teams, respond to inquiries, and research new content approaches. This 4-6 month internship is ideal for final-year students and fresh graduates with a passion for social media and fashion. Love, Bonito offers flexible work arrangements, learning and development opportunities, staff discounts, and corporate partnerships.

Requirements

• Available for 4-6 months internship program
• Open for final year students and fresh graduates!

Responsibilities

• Assisted in managing Love, Bonito’s two social media accounts: @lovebonitoid & @lovebonito_my
• Help to do instagram posting both graphic content & influencer repost in timely manner
• IG Stories: 2x daily for each account
• IG Posts: 3x per week for each account
• Generate UTM/tracking links for Instagram posts and stories, and refresh the Link in Bio as needed
• Monitor social media during evenings and weekends as required
• Support social media quality review: To ensure consistency and accuracy, including typos, correct product names, pricing, and other key details
• Work closely with design team to create exciting visual content to enhance brand identity
• Work closely with social team in brainstorming, refining, and developing creative content ideas
• Maintain a consistent brand voice and tone across all content channels that resonates with our target audience and reflects our brand values and identity
• Respond to comments, messages, and inquiries in a timely and professional manner
• Research, analyse and present new and fresh ways to approach and execute social content
• Assist with BAU brief creation or Instagram captions as needed
• Craft compelling and on-brand copy for social media captions and marketing campaigns

Preferred Qualifications

• Previous internship in fashion/ beauty/ digital media/ lifestyle brands related companies are preferred
• Passion for all things social media and marketing functions related
• Passion for fashion
• Following and updating yourself to the current social media and influencer trends globally and in Indonesia
• An agile, multitasker, open-to-learn mindset
• Strong sense of ownership and accountability for assigned tasks
• Keen attention to detail, ensuring accuracy and consistency in all content
• Open and communicative personality
• Reachable & fast response during working hours

Benefits

• Hybrid work set-up with once/twice office visits weekly
• Remote work according to HQ operating hours
• Learning and development (i.e. subscription plans to best-in-class resources, personal development fund etc)
• Generous staff discount off LB products
• Corporate partnerships with a variety of companies
• Employee driven peer-to-peer recognition platform to honour and celebrate everyday achievements