Included Health is hiring a
Marketing Manager

Summary

Join our team as a Marketing Manager and lead downstream strategic and tactical marketing activities for Included Health, driving lead generation and sales enablement through the sales cycle.

Requirements

• Strategic marketing insight and market segmentation expertise
• Excellent analytical, critical thinking, decision-making and problem-solving skills
• Exceptional planning, organizational, and communication skills
• Superior written and oral communication skills
• Strong collaboration skills, clear team player, can-do attitude
• Track record of success working alongside Sales organization
• Superior communication material development abilities (i.e. slides, advertising, general messaging, etc.)
• Detail oriented, deliver with the highest quality
• Innovative thinker, with an eye to developing new solutions and tools

Responsibilities

• Collaborate with key stakeholders to articulate and promote Included Health’s value proposition and competitive positioning to prospective health plan and public sector customers, as well as existing partners
• Design, develop, and implement innovative marketing strategies and campaigns to generate interest and high-quality leads among health plan and public sector buyers, supporting growth objectives and driving pipeline opportunities for the Sales team
• Plan and execute integrated, multi-channel marketing initiatives, including email campaigns, webinars, events, digital/social programs, advertising, direct mail, content syndication, and website enhancements
• Lead marketing efforts to enhance client engagement and drive awareness of Included Health’s offerings among health plan clients, fostering deeper consideration and brand loyalty
• Collaborate with Business Development and Client Success teams to create targeted sales materials, including presentation decks, and provide training to the sales team to ensure alignment and effectiveness
• Align health plan and public sector marketing efforts with brand and product positioning, staying attuned to the competitive landscape and the evolving needs of prospects and clients

Benefits

• Remote-first culture
• 401(k) savings plan through Fidelity
• Comprehensive medical, vision, and dental coverage through multiple medical plan options (including disability insurance)
• Full suite of Included Health telemedicine (e.g. behavioral health, urgent care, etc.) and health care navigation products and services offered at no cost for employees and dependents
• Generous Paid Time Off (
• 12 weeks of 100% Paid Parental leave
• Family Building Benefit with fertility coverage and up to $25,000 for Surrogacy & Adoption financial assistance
• Compassionate Leave (paid leave for employees who experience a failed pregnancy, surrogacy, adoption or fertility treatment)
• 11 Holidays Paid with one Floating Paid Holiday
• Work-From-Home reimbursement to support team collaboration and effective home office work
• 24 hours of Paid Volunteer Time Off (“VTO”) Per Year to Volunteer with Charitable Organizations