Marketing Manager

Summary

Join Replicated, a Commercial Software Distribution Platform, as a Marketing Manager and spearhead core marketing programs across various channels. You will craft compelling messaging, design marketing assets, and drive product launches. Collaborate with cross-functional teams, analyze campaign performance, and manage the website presence. This role requires 3+ years of B2B SaaS marketing experience, proficiency in design tools, and exceptional project management skills. Replicated offers a robust pay and benefits package, including stock options, a strong health insurance package, a home office allowance, and a professional development budget. The company is fully remote and values diversity and inclusion.

Requirements

• 3+ years of experience in B2B SaaS marketing, with a track record of success engaging technical enterprise customers
• Creative vision paired with hands-on proficiency in design tools including Figma, Adobe Creative Suite, and Canva
• Proven ability to own campaigns end-to-end—from strategic concept to compelling design to performance measurement
• Talent for translating technical complexity into clear, engaging messaging for developers and enterprise buyers
• Exceptional project management skills with the ability to prioritize and execute multiple initiatives simultaneously
• Self-directed work ethic balanced with enthusiasm for collaboration in a nimble, fast-moving team environment
• Readiness to represent Replicated at industry events several times yearly, managing our brand presence hands-on

Responsibilities

• Spearhead core marketing programs across content, email, web, and paid channels that drive measurable business results
• Craft compelling messaging and collateral that resonates with both technical and enterprise buyers
• Design and produce high-impact marketing assets including landing pages, presentations, product visuals, and social graphics
• Drive product launches with integrated campaigns, web updates, and strategic go-to-market content
• Collaborate cross-functionally with founders, product teams, and sales to align on campaigns, positioning, and brand strategy
• Analyze campaign performance and implement data-driven optimizations
• Manage and enhance our website presence (experience with Webflow is a plus)
• Create and oversee booth content for conferences and industry events, including occasional travel for in-person execution
• Test & Champion new formats, tools (including AI), and growth strategies to expand our reach and conversion

Preferred Qualifications

• Experience in B2B SaaS marketing at a developer tools, AI/ML, or infrastructure company
• Hands-on technical experience (whether through past roles, personal projects, or education)
• Experience managing or updating websites in Webflow (or similar tools)
• Some familiarity with HTML/CSS or no-code tooling
• You can share any work (professional or personal) that illustrates your marketing experience, such as writing samples or visual work
• Get fully onboarded with our product, audience, and current messaging
• Audit our existing marketing channels, assets, and brand presence
• Begin producing light design assets (e.g. social graphics, presentation decks)
• Collaborate on upcoming product launch plans or in-progress initiatives
• Take ownership of at least one marketing channel or campaign from strategy through execution
• Create or improve core assets — e.g. one-pagers, landing pages, event materials
• Ship updates to the marketing website, either independently or in collaboration with a designer/dev
• Finalize booth design and content for your first live event
• Run a complete marketing campaign end-to-end and report on performance
• Partner with product and sales to improve technical messaging and collateral
• Represent the company at a conference, overseeing booth setup and materials
• Propose a 3–6 month roadmap for content, growth, or brand — and start executing on it

Benefits

• $120,000 to $140,000
• Stock options
• Strong health insurance package
• Unique home office allowance
• Professional development budget
• Health/Dental/Vision
• Life/AD&D
• LTD/STD
• FSA
• 401K
• Partner perk programs
• Generous time off, we expect you to take a minimum of 3 weeks of per year
• Laptop+accessories you need to get set up
• Generous home office set up allowance or co-working space allowance - up to $10,000 per year!
• Curiosity Budget to help you keep learning and growing!