Marketing Operations, Advertising Operations

Summary

Join Launch Potato, a dynamic digital media company, as we seek a highly skilled and experienced professional to scale efficiencies, align operational strategies, and ensure sustainable growth. This role demands expertise in tracking technologies, affiliate portals, and data visualization tools. You will identify and implement process improvements, serve as a subject matter expert for tracking platforms, and develop automation solutions. Mentorship and leadership are key aspects, guiding junior team members and promoting best practices. The ideal candidate possesses 6+ years of experience in operations, media buying, or technical project management, along with proven abilities in problem-solving, strategic thinking, and collaboration. Launch Potato offers a diverse and inclusive work environment.

Requirements

• Expertise in tracking technologies (e.g., HasOffers/Tune, postbacks, API integrations) and troubleshooting complex technical setups
• Strong ability to identify inefficiencies and implement scalable process improvements
• Experience with affiliate portals (e.g., Impact Radius, Rakuten, CAKE) and data visualization tools (e.g., Looker, Tableau, PowerBI)
• Proven ability to mentor peers, align cross-functional teams, and drive operational excellence
• 6+ years of experience in operations, media buying, or technical project management, demonstrating progressive growth in responsibilities and impact

Responsibilities

• Scale efficiencies, align operational strategies with business goals, and ensure sustainable growth to enhance team-wide effectiveness and brand growth
• Identify and implement at least three process improvements within the first six months to enhance workflow efficiency and reduce errors
• Serve as a subject matter expert for tracking platforms, troubleshooting API integrations, and resolving postback issues independently
• Develop automation solutions or operational frameworks that improve team efficiency and reduce manual workload
• Utilize BI tools to analyze and resolve tracking discrepancies, providing insights that enhance performance
• Guide junior team members, fostering skill development and promoting best practices in operational execution

Preferred Qualifications

• Experience: 6+ years in media operations, technical project management, or a related field with hands-on experience in tracking technologies
• Technical Skills: Proficiency in HTML, API integrations, and affiliate marketing tracking platforms
• Problem Solving: Ability to troubleshoot complex operational issues independently and propose scalable solutions
• Strategic Thinking: Understands how operational efficiencies impact broader business goals and proactively aligns workflows accordingly
• Collaboration: Works cross-functionally with internal stakeholders to ensure operational excellence and seamless execution
• Ownership Mentality: Demonstrates accountability for process improvements and operational outcomes