Marketing Operations Manager

Summary

Join Fender Musical Instruments Corporation as a remote Marketing Operations Manager! This pivotal leadership role drives direct-to-consumer sales and oversees PreSonus marketing initiatives. You will manage marketing platforms, revenue-driving programs, and collaborate with internal and external teams. The position requires managing a team focused on CRM, advertising, and online properties. You will lead global merchandising strategies and U.S. trade marketing programs. This role demands strong leadership, analytical, and communication skills, along with experience in marketing operations and the pro audio industry. Fender offers a competitive benefits package.

Requirements

• Have a Bachelor’s degree in Marketing, Business Administration, or a related field
• Have 5+ years of experience in marketing operations, digital marketing, or related roles
• Have a strong understanding of CRM systems, digital marketing tools, and e-commerce platforms
• Have 4+ years of experience in pro audio and recording-related fields
• Have proven experience managing budgets and vendor relationships
• Have exceptional project management and leadership skills
• Have strong analytical and strategic thinking abilities
• Have excellent communication and interpersonal skills

Responsibilities

• Manage and mentor a highly motivated team focused on CRM, advertising operations and online properties, such as PreSonus.com, My.PreSonus.com and PreSonusAcademy.com
• Be responsible for the implementation of DTC (direct-to-consumer) initiatives and track DTC online revenue goals for PreSonus hardware and software products
• Be responsible for the publication and maintenance of all online content across platforms, including product, solution and webstore pages
• Lead global merchandising strategies on web, retail channels, and Amazon
• Lead U.S. trade and retail marketing programs for key channel accounts
• Manage outside agencies to execute advertising across key online accounts and oversee marketing operations contracts and agreements with 3rd party services and vendors
• Foster a culture of collaboration, innovation, and continuous improvement within the marketing operations team
• Set clear objectives, provide ongoing feedback, and support professional development

Benefits

• Medical
• Dental
• 401(k)
• Paid time off
• An equipment purchase program